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Newest Marketing Communications summaries

Marketing Communications: A European Perspective (CH 3, 4, 7, 13) Marketing Communications: A European Perspective (CH 3, 4, 7, 13)

  • Marketing Communications: A European Perspective (CH 3, 4, 7, 13)

  • Summary • 19 pages • 2020
  • Available in package deal
    • This summary contains the compulsory chapters (3, 4, 7, & 13) of the book Marketing Communications: A European Perspective, sixth edition. This summary is written for the course Marketing Communication (Spring 2020) of the Master Marketing Management of Tilburg University.
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Summary Marketing Communication + Guest lectures overview 2021 Summary Marketing Communication + Guest lectures overview 2021

  • Summary Marketing Communication + Guest lectures overview 2021

  • Summary • 19 pages • 2021
  • Samenvatting 2021 marketing communicatie tilburg master marketing management met gastlessen overview
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Marketing communication exam summary Marketing communication exam summary

  • Marketing communication exam summary

  • Summary • 88 pages • 2021
  • Summary written in English of all chapters from and the book & clips of the lectures. Chapter 1, 2,3,4,5,6,7,8,9,10,11,13&14
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Marketingcommunicatie Samenvatting Boek Kort Marketingcommunicatie Samenvatting Boek Kort

  • Marketingcommunicatie Samenvatting Boek Kort

  • Summary • 19 pages • 2021
  • Korte samenvatting met alle onderwerpen voor tentamen.
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Summary marketing communications chapter 3 4 7 13 Summary marketing communications chapter 3 4 7 13

  • Summary marketing communications chapter 3 4 7 13

  • Summary • 19 pages • 2021
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Samenvatting Marketing Communication Samenvatting Marketing Communication

  • Samenvatting Marketing Communication

  • Summary • 70 pages • 2020
  • Samenvatting boek Marketing Communications sixth edition van Patrick de Pelsmacker, Maggie Geuens, Joeri van den Bergh. De samenvatting is in het Engels geschreven met een aantal Nederlandse opmerkingen. Ook staan er afbeeldingen van modellen, tabellen en grafieken in. Hoofdstuk 1: Integrated communications Hoofdstuk 2: Branding Hoofdstuk 3: How marketing communications work (tot Peripheral-route processing) Hoofdstuk 4: Marketing communications planning Hoofdstuk 5: Adver...
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Hoorcolleges Marketing Communication Hoorcolleges Marketing Communication

  • Hoorcolleges Marketing Communication

  • Class notes • 40 pages • 2019
  • Available in package deal
    • Samenvatting van de hoorcolleges van het vak Marketing Communication. Hierbij zijn plaatjes en voorbeelden uit de colleges toegevoegd. Geschreven in het Engels met af en toe een Nederlandse vertaling. Geschikt voor eerstejaarsstudenten van de bachelor CIW en IBC en pre-masterstudenten van CIW en IBC.
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Marketing communications a european perspective, sixth edition Marketing communications a european perspective, sixth edition

  • Marketing communications a european perspective, sixth edition

  • Summary • 83 pages • 2019
  • Available in package deal
    • Marketing communications. Sixth edition and all chapters.
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Summary Marketingcommunications Summary Marketingcommunications

  • Summary Marketingcommunications

  • Summary • 69 pages • 2018
  • Summery of the book: 'Marketing Communications - A European perspective' (6th edition) - De Pelsmacker, Geuens and Van Den Bergh Chapters: 1, 2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 13 and 14
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