A bundle of both a summary for the midterm of International Marketing as the final exam; so this summary covers all material relevant for the course International Marketing for IB of the newest version of its book, The Principles Of Marketing Eighteenth Edition. Thus relevant for all exams of the c...
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A summary for the course International Marketing for IB, taught at the University of Groningen for first year IB students. It covers all the chapters (1,2,3,5,7,18,19) for the midterm. It's a summary of the latest, 18th edition, of Principles of Marketing by Philip Kotler and Gary Armstrong.
Preview 2 out of 15 pages
Add to cartA summary for the course International Marketing for IB, taught at the University of Groningen for first year IB students. It covers all the chapters (1,2,3,5,7,18,19) for the midterm. It's a summary of the latest, 18th edition, of Principles of Marketing by Philip Kotler and Gary Armstrong.
2x sold
A summary of the chapter 8,9,10,11,12,14,15 and part of 16 and 19 of the Principles of Marketing book, the latest edition (eighteenth). This summary includes all the information needed for the final exam (excluding the article) of International Marketing (for IB) and gives a detailed description of ...
Preview 2 out of 21 pages
Add to cartA summary of the chapter 8,9,10,11,12,14,15 and part of 16 and 19 of the Principles of Marketing book, the latest edition (eighteenth). This summary includes all the information needed for the final exam (excluding the article) of International Marketing (for IB) and gives a detailed description of ...
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