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MKT 415 DQs 1 Topic 1 - 8 (Package Deal)
MKT 415 DQs 1 Topic 1 - 8 (Package Deal)
[Show more]MKT 415 DQs 1 Topic 1 - 8 (Package Deal)
[Show more]Topic1DQ1 
 
Howdoesintegratedmarketingcommunications(IMC)impactbranding?Whyisitimportant?Whyismarketsegmentationimportant?Whatethicalconsiderationsneedtobeconsideredinmarketsegmentation?
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Howdoesintegratedmarketingcommunications(IMC)impactbranding?Whyisitimportant?Whyismarketsegmentationimportant?Whatethicalconsiderationsneedtobeconsideredinmarketsegmentation?
Topic2DQ1 
Whyisconsumerbehaviorandinsightimportantforadvertisingandpromotion?
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Whyisconsumerbehaviorandinsightimportantforadvertisingandpromotion?
Topic3DQ1 
Review the Auckland Zoo Promotional Objectives in Chapter 7 of the textbook. Provide a critiqueand include whether you feel they are clear, measureable, and integrated. How would youimprovethem?
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Review the Auckland Zoo Promotional Objectives in Chapter 7 of the textbook. Provide a critiqueand include whether you feel they are clear, measureable, and integrated. How would youimprovethem?
Topic4 DQ 1 
 
Whatisthepurposeofanindexnumber?Whyisitvaluableforamarketer?Givesomeexamplestosupportyouranswer.
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Whatisthepurposeofanindexnumber?Whyisitvaluableforamarketer?Givesomeexamplestosupportyouranswer.
Topic5 DQ1 
 
Whataresomeexamplesofalternativemarketing?Whataretheadvantagesofthistypeofmarketing?Whataresomedisadvantages?
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Whataresomeexamplesofalternativemarketing?Whataretheadvantagesofthistypeofmarketing?Whataresomedisadvantages?
Topic6 DQ1 
 
Whyaresalespromotionsbeneficialformarketers?Whataresomeexamplesofpromotions?Pickarestaurantorstoreyouhaverecentlyvisited.Whatpromotionswerebeingadvertisedbythestoreorrestaurant?Didthisinfluenceyourdecisiontochoosethem?Whyorwhynot?
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Whyaresalespromotionsbeneficialformarketers?Whataresomeexamplesofpromotions?Pickarestaurantorstoreyouhaverecentlyvisited.Whatpromotionswerebeingadvertisedbythestoreorrestaurant?Didthisinfluenceyourdecisiontochoosethem?Whyorwhynot?
Topic7 DQ1 
 
Howismarketingeffectivenessmeasured?Whyismeasuringeffectivenessofadvertisingdifficultorcontroversial?
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Howismarketingeffectivenessmeasured?Whyismeasuringeffectivenessofadvertisingdifficultorcontroversial?
Topic8 DQ1 
 
Honalorlocalbrand?Provideanexample.
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Honalorlocalbrand?Provideanexample.
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