EXAM PACKAGE DEAL WITH COMPLETE SOLUTIONS.

What group developed the Certificate in Principles of Public Relations, and when was it launched? - Universal Accreditation Board in 2014 Through what organization is it required that you take the computer-based Examination? - Prometric Testing Center What does the term KSAs mean? - knowledge, s...

Eras of Public Relations --Seedbed Era -World War I Period -Booming Twenties -Roosevelt Era and World War II -Post War Era -Period of Protest and Empowerment -Digital Age and Globalism Seedbed Era - -Public be informed. -Muckraking, social reform, unions -Defensive publicity; journalists ...

Business Literacy - The ability to use financial and business information as the basis for decisions that help an organization achieve success. 10-K report (annual report) - An annual report that provides a comprehensive overview of a company. The 10-K must be filed within 60 days after the close...

Advertising - Paid information placed in a communication delivery vehicle by an identified sponsor that pays for time or space. This is a controlled method of delivering messages and gaining media placement. Brand: - Unique design, sign, symbol, words, or a combination of these, employed in creat...

You are responsible for an internal employee newsletter. A freelance photographer provides several photos you intend to use in the next issue. Your supervisor quickly reviews and approves the newsletter before leaving for an extended vacation. You are nearing your deadline and in final preparation...

Universe - The number of possible respondents available to draw survey sample from Representative sample - Number needed to be representative of the universe. Any universe that is 100,000 or more requires a sample of 384 10-K - Annual Report must file 60 days after close of companies fiscal year ...