Package deal
MBA 706 - Exam , MBA 705: Exam , MBA 703, MBA 706 LSUS Exam 04 complete bundles
MBA 706 - Exam , MBA 705: Exam , MBA 703, MBA 706 LSUS Exam 04 complete bundles
[Show more]MBA 706 - Exam , MBA 705: Exam , MBA 703, MBA 706 LSUS Exam 04 complete bundles
[Show more]1x sold
Capital-Labor Substitution: - ANSWER-An organization's ability to substitute 
labor for capital or vice versa as production increases. 
Experience Curve: - ANSWER-increases. Experience Curve: The reduction in 
per-unit costs that occur as an organization gains experience producing a 
product or ser...
Preview 2 out of 15 pages
Add to cartCapital-Labor Substitution: - ANSWER-An organization's ability to substitute 
labor for capital or vice versa as production increases. 
Experience Curve: - ANSWER-increases. Experience Curve: The reduction in 
per-unit costs that occur as an organization gains experience producing a 
product or ser...
MBA 705 - Final Exam 
Brand Manager: - ANSWER-The project manager in P&G's version of the matrix 
structure. 
Centralization: - ANSWER-An organizational decision-making approach with 
most strategic and operating decisions made by managers at the top of the 
organization structure (at corporate hea...
Preview 3 out of 17 pages
Add to cartMBA 705 - Final Exam 
Brand Manager: - ANSWER-The project manager in P&G's version of the matrix 
structure. 
Centralization: - ANSWER-An organizational decision-making approach with 
most strategic and operating decisions made by managers at the top of the 
organization structure (at corporate hea...
MBA - 706 Darrat (Exam 1) 
Marketing - ANSWER-identifying and meeting human and social needs in a way 
that harmonizes with the goals of the organization 
Marketing Management - ANSWER-the art and science of choosing target 
markets and getting, keeping, and growing customers through creating, 
deli...
Preview 2 out of 14 pages
Add to cartMBA - 706 Darrat (Exam 1) 
Marketing - ANSWER-identifying and meeting human and social needs in a way 
that harmonizes with the goals of the organization 
Marketing Management - ANSWER-the art and science of choosing target 
markets and getting, keeping, and growing customers through creating, 
deli...
Market Segmentation - ANSWER-The process of dividing consumers into groups 
with similar consumer characteristics and product needs. 
Market Segmentation - ANSWER-Allows managers to break the market into 
small manageable groups, so that firms can tailor their offerings to satisfy 
different needs a...
Preview 2 out of 12 pages
Add to cartMarket Segmentation - ANSWER-The process of dividing consumers into groups 
with similar consumer characteristics and product needs. 
Market Segmentation - ANSWER-Allows managers to break the market into 
small manageable groups, so that firms can tailor their offerings to satisfy 
different needs a...
Product - ANSWER-_______ is the most essential decision in the 4Ps because it 
is what the consumer is receiving in the exchange. 
Intangibility - ANSWER-The extent to which you have something concrete 
Experience Marketing - ANSWER-Consumers ar buying the experience 
broadly - ANSWER-Define competi...
Preview 2 out of 8 pages
Add to cartProduct - ANSWER-_______ is the most essential decision in the 4Ps because it 
is what the consumer is receiving in the exchange. 
Intangibility - ANSWER-The extent to which you have something concrete 
Experience Marketing - ANSWER-Consumers ar buying the experience 
broadly - ANSWER-Define competi...
Targeting - ANSWER-- Selection of ideal customer segments 
- Serve the segments whose needs match the firms abilities 
Why target? - ANSWER-- Better serve customers 
- Not a one size fits all 
Targeting Methods - ANSWER-- Top Down 
- Bottom Up 
Top Down - ANSWER-- Strategic 
- Understand the firms r...
Preview 1 out of 4 pages
Add to cartTargeting - ANSWER-- Selection of ideal customer segments 
- Serve the segments whose needs match the firms abilities 
Why target? - ANSWER-- Better serve customers 
- Not a one size fits all 
Targeting Methods - ANSWER-- Top Down 
- Bottom Up 
Top Down - ANSWER-- Strategic 
- Understand the firms r...
MBA 706 Module 4 
Pricing Strategies 
Cost based (company), competitor based (intermediate value), customer based (sense 
of products value) 
profit 
increase as price increases; 
increase as fixed or variable costs decrease 
profit driver 
price elasticity 
a measure of the sensitivity of demand to...
Preview 2 out of 5 pages
Add to cartMBA 706 Module 4 
Pricing Strategies 
Cost based (company), competitor based (intermediate value), customer based (sense 
of products value) 
profit 
increase as price increases; 
increase as fixed or variable costs decrease 
profit driver 
price elasticity 
a measure of the sensitivity of demand to...
Module 1 - MBA 703 (Sadhya) 
Information system definition - ANSWER-An information system (IS) can be defined 
technically as a set of interrelated components that collect, process, store, and 
distribute information to support decision making and control in an organization 
Information systems are ...
Preview 2 out of 9 pages
Add to cartModule 1 - MBA 703 (Sadhya) 
Information system definition - ANSWER-An information system (IS) can be defined 
technically as a set of interrelated components that collect, process, store, and 
distribute information to support decision making and control in an organization 
Information systems are ...
Culture - ANSWER-a way of life among a group of people; the behaviors, beliefs, 
values, and symbols that they accept, generally without thinking about them, and that 
are passed along by communication and imitation from one generation to the next. 
Reference Group - ANSWER-all the groups that have ...
Preview 2 out of 9 pages
Add to cartCulture - ANSWER-a way of life among a group of people; the behaviors, beliefs, 
values, and symbols that they accept, generally without thinking about them, and that 
are passed along by communication and imitation from one generation to the next. 
Reference Group - ANSWER-all the groups that have ...
T/F: Corporate restructuring seeks to improve efficiency and performance through such 
actions as realigning divisions in the firm, reducing the amount of cash under the 
discretion of senior executives, and acquiring or divesting business units. 
True. This is the definition of the term corporate r...
Preview 2 out of 6 pages
Add to cartT/F: Corporate restructuring seeks to improve efficiency and performance through such 
actions as realigning divisions in the firm, reducing the amount of cash under the 
discretion of senior executives, and acquiring or divesting business units. 
True. This is the definition of the term corporate r...
strategy implementation 2 key points 
- consider plan for implementation before adopting strategic alt 
- greater the strategic change, the more complex the implementation 
organizational structure 
formal means by which work is coordinated in an organization 
structure exists to provide control and...
Preview 2 out of 9 pages
Add to cartstrategy implementation 2 key points 
- consider plan for implementation before adopting strategic alt 
- greater the strategic change, the more complex the implementation 
organizational structure 
formal means by which work is coordinated in an organization 
structure exists to provide control and...
T/F: Corporate restructuring seeks to improve efficiency and performance through such 
actions as realigning divisions in the firm, reducing the amount of cash under the 
discretion of senior executives, and acquiring or divesting business units. 
True. This is the definition of the term corporate r...
Preview 2 out of 8 pages
Add to cartT/F: Corporate restructuring seeks to improve efficiency and performance through such 
actions as realigning divisions in the firm, reducing the amount of cash under the 
discretion of senior executives, and acquiring or divesting business units. 
True. This is the definition of the term corporate r...
Stuvia customers have reviewed more than 700,000 summaries. This how you know that you are buying the best documents.
You can quickly pay through credit card or Stuvia-credit for the summaries. There is no membership needed.
Your fellow students write the study notes themselves, which is why the documents are always reliable and up-to-date. This ensures you quickly get to the core!
You get a PDF, available immediately after your purchase. The purchased document is accessible anytime, anywhere and indefinitely through your profile.
Our satisfaction guarantee ensures that you always find a study document that suits you well. You fill out a form, and our customer service team takes care of the rest.
Stuvia is a marketplace, so you are not buying this document from us, but from seller EXAMQA. Stuvia facilitates payment to the seller.
No, you only buy these notes for $19.99. You're not tied to anything after your purchase.
4.6 stars on Google & Trustpilot (+1000 reviews)
67866 documents were sold in the last 30 days
Founded in 2010, the go-to place to buy study notes for 14 years now