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Summary marketing comp 1 assessment 1.docx MKTCB/574 Marketing University of Phoenix MKTCB/574 Marketing Companies utilize many things to entice us to purchase their products. They will use things to reach our every desire before we even know what we know $7.49   Add to cart

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Summary marketing comp 1 assessment 1.docx MKTCB/574 Marketing University of Phoenix MKTCB/574 Marketing Companies utilize many things to entice us to purchase their products. They will use things to reach our every desire before we even know what we know

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marketing comp 1 assessment MKTCB/574 Marketing University of Phoenix MKTCB/574 Marketing Companies utilize many things to entice us to purchase their products. They will use things to reach our every desire before we even know what we know it is. Sometimes you will wonder if they have a ...

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  • March 17, 2021
  • 3
  • 2020/2021
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MKTCB/574


Marketing
University of Phoenix

MKTCB/574




Marketing



Companies utilize many things to entice us to purchase their products. They will use

things to reach our every desire before we even know what we know it is. Sometimes you will wonder if

they have a device hidden in your house or perhaps you have been injected with a chip so that they know

your every move. No the truth is that that companies and their marketing departments have to know

people and what make them tick. They have to follow trends before we know them ourselves. Let’s take

a look at Coca Cola.



Effects of Marketing



There are many facets to marketing and when we review these aspects in depth multiple

angles present themselves such as social responsibility, eithics, and legality points. I will first start off

with social responsibility, this can be reflected in many ways and not until the last decade have we seen

companies really reflect upon this with their products. For example according to coca-cola they are

utilizing social responsibility with being good stewards of the earth and can be seen with the following

quote on their site “We aim to collect and recycle a bottle or can for every one we sell and make

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