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Summary General Business Lecture 14

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Summary Lecture 14, General Business

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  • March 21, 2021
  • 6
  • 2020/2021
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General Business S1/14
(Investment)
Basics of Securities Markets
 Securities markets:
o Financial marketplaces for stocks and bonds and serve two primary functions:
 Assist businesses in finding long-term funding to finance capital needs
 Provide private investors a place to buy and sell securities such as
stocks and bonds
 Primary market:
o handle the sale of new securities
 Secondary market:
o handle the trading of securities between investors with the proceeds of the
sale going to the seller

Investment Bankers and Institutional Investors
 Investment bankers:
o Specialists who assist in the issue and sale of new securities
 Institutional investors:
o Large organizations such as pension funds or mutual funds that invest their
own funds or the funds of others

Stocks
 Stocks are the shares of ownership in a company
 Stock certificate is the evidence of stock ownership
 Dividends are the part of a company’s profits that the company may distribute to
stockholders as either cash or additional shares
 Common stocks:
o Most basic form of shares
o Holders have the right to vote for the board of directors and share in the
profits if dividends are approved
 Preferred stock:
o Owners have no voting rights and are given preference in the distribution of
the dividends before common stock owners
o Preferred stock can be:
 callable
 convertible
 cumulative
 Par value / Face value:
o Value assigned when the stock is first issued
o After its initial offering, stock valuation may take place in multiple approaches
 Book value:
o Difference between the assets and liabilities as listed on the balance sheet
 Market value:
o Price at which the stock is actually sold in the market
 Intrinsic value:
o Estimate of what a company is actually worth, independent of book and
market value

,  Advantages of issuing stocks:
o Stockholders are owners of a company and never have to be repaid their
investment
o No legal obligation to pay dividends
o Issuing stock can improve a firm’s balance sheet since stock creates no debt
 Disadvantages:
o Stockholders have the right to vote for a company’s board of directors
o Issue of new shares can alter control of the firm
o Dividends are paid from after tax profits and are not tax deductible
o Need to keep stockholders happy can affect management’s decision
 Capital gains are the positive difference between the price at which to buy a stock
and what to sell for it
 Price earnings ratio is the market value per share divided by the earnings per share
 Investors can also choose stocks according to their strategy like:
o Blue-chip stocks
o Growth stocks
o Income stocks
o Penny stocks
 Stock splits:
o Act of dividing a share into two or more new shares and reducing the market
value by the same ratio
o Cause no change in the firm’s ownership structure and no change in the
investment’s value
o Companies can never be forced to split their stock; this decision must be
made by the shareholder’s meeting
 Buying stocks on margin
o Borrowing some of the stock’s purchase cost from a brokerage firm
o Margin is the portion of the stock’s purchase price that the investors must pay
with their own money
o If broker issues a margin call, the investor has to come up with money to
cover the losses

Bonds
 Bond:
o Corporate certificate indicating that an investor has lent money to a firm or a
government
 Interest:
o Compensation for bondholders for the use of their money, the bond issuer has
to make a payment
 Yield:
o interest income a purchaser receives from that bond.
 Face value of the bond:
o amount of money, which a bond buyer lends to a bond issuer
 Maturity date:
o date on which Lender needs to repay the principal of a bond
 Advantages for issuing bonds:
o bondholders are creditors and not owners of the company so they cannot vote
on corporate matters

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