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the case study analysis of the xyndray medical company limited about x-ray and other products, marketing and company structure
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1Case Study Analysis
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, CASE STUDY ANALYSIS 2
Introduction
Xyndray Medical International Company Limited, is a World-Class manufacturer of
medical equipment. The company is situated in Hong Kong. Into the bargain, Xyndray company
is viewed as a professional medical product supplier who deals in x-rays and dental types of
equipment. (Attaran, 2012).
Notably, the company's strategic intent is to reach the buyers' expectations, this is
achieved by offering quality valid business data about their products. For that, the company has
developed a custom environment for equipment supplies. Concurrently, due to market demand
shoot ups and international market stiff competition, the company has taken great effort to
succeed by building classic brands that sell its awareness. Impressively, the information system
of the company impacts the performance of the company. Improvement of the quality of the
products and reliability of the manufacturer relies on the wireless interaction of the different
sectors of the company that leads to its success.( Checkland & Holwell, 1998). Thus information
system can overdo the Xindray company challenges for instance:
Operation Cost
Xindray inputs a lot of capital in the business operation thus reducing the profit plowed
back. In detail, the company spends a lot of funds in the supply process of medical equipment to
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