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Class notes Business administration Projectmanagement, ISBN: 9789001891589 $0.00

Class notes

Class notes Business administration Projectmanagement, ISBN: 9789001891589

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Help students in project management courses

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  • April 9, 2021
  • 10
  • 2020/2021
  • Class notes
  • Al-mutasim ahmad
  • All classes
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Maha Kalbouneh




Business Faculty
Business Administration


Strategic Management and Business Policy
Mid-term Material


Done by: Maha Kalbouneh

, Maha Kalbouneh


Chapter 1
 Phases of strategic management:

1. Basic financial planning:

- Very little analysis with most information coming from within the firm.
- The time horizon is usually one year (short term).

2. Forecast-based planning:
- For projects that may take more than one year.
- They collect information in ad hoc basis.

- The managers compete for larger shares of limited funds.

3. Externally oriented planning:
- Information is collected by employees from internal and external environment

4. Strategic Management:
It is a long term plan for achieving long term goals and objectives with an optimal
goal that is achieving competitive advantage by linking internal with external
environment

 Goals and objectives should be SMART
S: Specific
M: Measurable
A: Achievable
R: Realistic
T: Timing




Benefits of strategic management:
1. Clearer sense of strategic vision of the firm.

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