Beroepsopdracht Organisatiecommunicatie | Aldi vs. Lidl | NTI
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Course
Organisatie communicatie (6096)
Institution
Hogeschool NTI (NTI)
Paper binnen de beroepsopdracht Organisatiecommunicatie. Een vergelijking tussen de bedrijfscommunicatie van supermarkten Aldi en Lidl. Deze paper bevat algemene trends in de retailbranche, de omgang van aldi en lidl met deze trends, een vergelijking tussen de communicatiemiddelen, het imago en de ...
, Aldi vs. Lidl
Een vergelijking van de positionering en communicatie
van twee concurrerende organisaties in dezelfde
branche.
Hbo Communicatie
Thema Organisatie Communicatie
21 februari 2020
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