Barney’s target demographic comprises mainly the wealthy middle class who are known to notoriously spend huge amounts of money on luxurious commodities such as designer dresses, suits, handbags, shoes, home décor, and designer furniture among other supplementary in high fashion. For the male tar...
, Demographics
• Barney’s target demographic comprises mainly the wealthy middle class
who are known to notoriously spend huge amounts of money on
luxurious commodities such as designer dresses, suits, handbags, shoes,
home décor, and designer furniture among other supplementary in high
fashion
• Male targets: 49.7%
• Female Targets: 50%
• Caucasian clientele: 63.1%
• Asian: 28.2%
• Median Age: 37 Years
• Average Income:
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