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Samenvatting Alle hoorcolleges + webclips MBEO - incl oefeningen en wrap-up $6.14   Add to cart

Summary

Samenvatting Alle hoorcolleges + webclips MBEO - incl oefeningen en wrap-up

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Alle aantekeningen van de hoorcolleges samengevat in dit document. Veel voorbeelden worden genoemd. Aan het einde is het Wrap-up college behandeld en de doorgenomen tentamenvragen + antwoorden.

Last document update: 3 year ago

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  • June 2, 2021
  • June 2, 2021
  • 86
  • 2020/2021
  • Summary
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Methoden van Bedrijfseconomisch
Onderzoek
Samenvatting van 9 hoorcolleges en bijbehorende webclips

Inhoud
Hoorcollege 1 .......................................................................................................................................... 2
Webclip 1.1 – Recap van bedrijfsprobleem naar probleemstelling .................................................... 2
Webclip 1.2 – theoretisch kader ......................................................................................................... 6
Hoorcollege 2 .......................................................................................................................................... 9
Webclip 2.1 – wat is een onderzoeksontwerp .................................................................................... 9
Webclip 2.2 – Causaliteit ..................................................................................................................... 9
Webclip 2.3 – Causaal onderzoek ..................................................................................................... 10
Webclip 2.4 – correlationeel onderzoek ........................................................................................... 12
Hoorcollege 3 ........................................................................................................................................ 14
Webclip 3.1 – Het kiezen van statistische technieken ...................................................................... 14
Webclip 3.2 – Wat is sampling? ........................................................................................................ 16
Webclip 3.3 – Het sampling process ................................................................................................. 17
Hoorcollege 4 ........................................................................................................................................ 20
Webclip 4.1 – wat is survey onderzoek? ........................................................................................... 20
Webclip 4.2 – operationalisatie......................................................................................................... 20
Webclip 4.3 – survey modus, uiterlijk en data verzameling.............................................................. 24
Webclip 4.4 – validiteit en betrouwbaarheid .................................................................................... 26
Hoorcollege 5 ........................................................................................................................................ 28
Webclip 5.1 – what is experimental research? ................................................................................. 28
Webclip 5.2 – Validity in experimental research............................................................................... 29
Webclip 5.3 – Types of experimental designs ................................................................................... 31
Hoorcollege 6 ........................................................................................................................................ 34
Webclip 6.1 – What is archival research? ......................................................................................... 34
Webclip 6.2 – Piecing together archival data .................................................................................... 36
Webclip 6.3 – Reliability, validity & generalizability in archival research ......................................... 41
Measurement reliability ................................................................................................................ 41
Measure validity ............................................................................................................................ 43
Generalizability .............................................................................................................................. 45
Hoorcollege 7 ........................................................................................................................................ 46
Webclip 7.1 – Field experimental research ....................................................................................... 46

, Basics ............................................................................................................................................. 46
Webclip 7.2 – validity issues in field experiments............................................................................. 48
Internal validity threats ................................................................................................................. 48
Webclip 7.3 – A/B testing & advanced topics ................................................................................... 50
Advanced topics ............................................................................................................................ 51
Hoorcollege 8 ........................................................................................................................................ 53
Webclip 8.1 – Big Data – The Basics .................................................................................................. 53
Webclip 8.2 – advantages and disadvantages of big data ................................................................ 54
Webclip 8.3 – prediciting flu patterns with big data ......................................................................... 57
Hoorcollege 9 ........................................................................................................................................ 58
Webclip 9.1 – What is international research ................................................................................... 58
Webclip 9.2 – Equivalence in international research ........................................................................ 61
Wrap up ................................................................................................................................................. 69
Voorbeelden van examenvragen en oefenen ....................................................................................... 76
Vragen na hoorcollege 4: ...................................................................................................................... 80
Vragen hoorcollege 5 ............................................................................................................................ 81
Vragen na hoorcollege 6 ................................................................................................................... 82
Vragen na hoorcollege 7 ................................................................................................................... 84




Hoorcollege 1
Webclip 1.1 – Recap van bedrijfsprobleem naar probleemstelling
Het 7-staps deductieve onderzoeksproces:

,Bedrijfsprobleem

Wanneer doet een bedrijfsprobleem zich voor?

- Gewenste situatie: Huidige situatie is niet problematisch maar kan verbeterd worden
Bv: er is weinig betaalbare huisvesting voor studenten in Tilburg
- Werkelijke situatie: De huidige situatie is problematisch moet zo snel mogelijk worden
opgelost.
Bv: er zijn rellen en plunderingen tijdens de avondklok

Bedrijfsprobleem opstellen: eigenschappen van een goed bedrijfsprobleem?

- Uitvoerbaarheid: is het uit te voeren?
- Relevantie: is het de moeite waard/belangrijk?

Uitvoerbaarheid




Wat is een variabele? Kenmerken:

- Varieert:
o Op verschillende tijdstippen voor eenzelfde persoon/bedrijf
o Op dezelfde tijd voor verschillende personen/bedrijven
- Moet meetbaar zijn
- Moet concreet zijn

Voorbeelden: onuitvoerbaar bedrijfsprobleem:




Voorbeeld: uitvoerbaar bedrijfsprobleem:

, Relevantie

Praktische relevantie:




Academische relevantie:

Is het probleem nog niet opgelost in eerder onderzoek, en wat voegt het toe om dat wél te doen?




Probleemstelling

- Probleemstelling = onderzoek-focus
- Bedrijfsprobleem = manager-focus

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