Samenvatting Mediabeleid
12 februari – Les 1 ................................................................................................................................... 7
Gastlezing Liesbeth van Impe .............................................................................................................. 7
Business model ................................................................................................................................ 7
Het ecosysteem is veranderd .......................................................................................................... 7
Invloed op de journalistiek .............................................................................................................. 8
19 februari – Les 2 ................................................................................................................................... 8
Media-actualiteit ................................................................................................................................. 8
De contouren van een mediabeleid .................................................................................................... 9
Wat is mediabeleid? ........................................................................................................................ 9
Waarom mediabeleid? .................................................................................................................. 10
Mediabeleid, mediaregulering en media governance .................................................................. 11
Mediabeleid in het meervoud ....................................................................................................... 13
Hoe mediabeleid dan benaderen? ................................................................................................ 15
Gastlezing Emmy Oost....................................................................................................................... 15
Punt 1: Fake news.......................................................................................................................... 15
Punt 2: Beeldrepresentatie ........................................................................................................... 15
Punt 3: Impact producing en social change .................................................................................. 15
Punt 4: Immersive storytelling en VR ............................................................................................ 16
Punt 5: Distributie – een Virtual Cinema Window? ...................................................................... 16
26 februari – Les 3 ................................................................................................................................. 16
Media-actualiteit ............................................................................................................................... 16
Normativiteit en mediabeleid ........................................................................................................... 16
Mediabeleidsprincipes ...................................................................................................................... 16
Mediavrijheid ................................................................................................................................ 17
Universaliteit ................................................................................................................................. 17
Toegang of Access ......................................................................................................................... 17
Diversiteit, pluralisme, pluriformiteit ............................................................................................ 18
Kwaliteit ......................................................................................................................................... 18
Objectiviteit, neutraliteit, onpartijdigheid .................................................................................... 19
Betrouwbaarheid........................................................................................................................... 19
Privacy ........................................................................................................................................... 19
Normativiteit: cultuur versus economie ........................................................................................... 19
Mediabeleid is cultuurbeleid ............................................................................................................. 20
Vrijetijdsmaatschappij: ideaal of verschrikking? ........................................................................... 20
1|Pagina
, Vrijetijdsbesteding en mediastudies ............................................................................................. 20
Link met mediabeleid .................................................................................................................... 21
Mediabeleid is cultuurbeleid is vrijetijdsbeleid............................................................................. 21
Mediabeleid is sociaal beleid ........................................................................................................ 21
5 maart – Les 4 ...................................................................................................................................... 21
Actualiteit .......................................................................................................................................... 21
Mediabeleid is economisch beleid .................................................................................................... 22
Een mediaproduct is een economisch product ............................................................................. 22
Aandacht voor economische finaliteit van cultuurproducten ...................................................... 22
Economisch beleid sterk gevoed door convergentie en digitalisering.......................................... 23
Economisch belang van culturele en creatieve industrieën is zeer groot ..................................... 23
Nood aan beleid en regulering .......................................................................................................... 23
Mededingingsbeleid ...................................................................................................................... 23
Handelsbeleid ................................................................................................................................ 24
Samengevat ....................................................................................................................................... 24
Mediabeleid is economisch beleid ................................................................................................ 24
Mediabeleid is ook een sociaal beleid........................................................................................... 25
Gastlezing Elisabeth Meuleman ........................................................................................................ 25
Dossiers ......................................................................................................................................... 26
Trends ............................................................................................................................................ 26
12 maart – Les 5 .................................................................................................................................... 27
Media-actualiteit ............................................................................................................................... 27
Paradigmatische omwenteling: evoluties binnen politiek, media en publiek .................................. 27
Van de Tweede Wereldoorlog tot de jaren ‘70 ............................................................................. 27
Van de jaren ’70 tot midden jaren ‘90 .......................................................................................... 27
Vanaf midden jaren ’90 tot nu ...................................................................................................... 28
Veranderde driehoeksverhouding en 1986 kanteljaar ................................................................. 29
Samenvatting................................................................................................................................. 30
I, I en I mix ......................................................................................................................................... 31
Paradigmashift................................................................................................................................... 32
Actoren .............................................................................................................................................. 32
Mondiaal niveau ............................................................................................................................ 32
Europees niveau ............................................................................................................................ 32
Gastlezing Francis Soulliaert.............................................................................................................. 33
Mediadecreet ................................................................................................................................ 33
Regels in het mediadecreet ........................................................................................................... 33
2|Pagina
, Hoe gaat de VRM te werk? ............................................................................................................ 34
Structuur van ons agentschap ....................................................................................................... 34
Een blik op de toekomst ................................................................................................................ 35
19 maart – Les 6 .................................................................................................................................... 35
Media-actualiteit ............................................................................................................................... 35
Actoren .............................................................................................................................................. 36
Federaal niveau ............................................................................................................................. 36
Vlaams niveau ............................................................................................................................... 36
Samengevat ................................................................................................................................... 38
Veranderende driehoeksverhouding staat-markt-publiek ............................................................... 38
Oprichting van sterke regulatoren ................................................................................................ 39
België ............................................................................................................................................. 39
Vlaamse Regulator voor de Media .................................................................................................... 39
Algemene Kamer ........................................................................................................................... 40
Tweede Kamer............................................................................................................................... 41
Beoordelingscommissie................................................................................................................. 41
Belgisch Instituut voor Postdiensten en Telecommunicatie ............................................................. 41
Taken ............................................................................................................................................. 41
Werkwijze ...................................................................................................................................... 42
Toezicht ......................................................................................................................................... 42
Organisatie .................................................................................................................................... 42
Case: Orange ................................................................................................................................. 43
Belgische Mededingingsautoriteit..................................................................................................... 43
Werking ......................................................................................................................................... 44
Gegevensbeschermingsautoriteit ..................................................................................................... 44
Taken ............................................................................................................................................. 44
Strategische doelstellingen ........................................................................................................... 44
Prioriteiten .................................................................................................................................... 45
Organisatie .................................................................................................................................... 45
Zelfregulering .................................................................................................................................... 46
Zelfregulering in Vlaanderen ......................................................................................................... 46
Andere voorbeelden van zelf- en co-regulering ............................................................................ 46
Gastlezing Andy Demeulenaere ........................................................................................................ 46
Wat is mediawijsheid?................................................................................................................... 47
Wat doet Mediawijs? .................................................................................................................... 48
Hoe zit mediawijsheid vervlochten in het beleid? ........................................................................ 49
3|Pagina
, 26 maart – Les 7 .................................................................................................................................... 52
Media-actualiteit ............................................................................................................................... 52
Articulatie van een mediabeleid: Publieke omroep .......................................................................... 53
Evoluties – Deel 1 .......................................................................................................................... 53
Gastlezing Olivier Gorvis.................................................................................................................... 55
EEN ................................................................................................................................................ 55
Canvas............................................................................................................................................ 56
Gastlezing Jan Stevens....................................................................................................................... 56
Dwars door de Middellandse Zee.................................................................................................. 56
Our North Sea ................................................................................................................................ 57
29 maart – Medialabweek..................................................................................................................... 57
Gastlezing Benjamin Dalle ................................................................................................................. 57
2 april – Les 8 ......................................................................................................................................... 58
Media-actualiteit ............................................................................................................................... 58
Articulatie van een mediabeleid: Publieke omroep .......................................................................... 58
Evoluties – Deel 2 .......................................................................................................................... 58
De publieke omroep vandaag de dag ............................................................................................ 59
Gastlezing Woestijnvis....................................................................................................................... 60
De Container Cup .......................................................................................................................... 61
De anderhalve meter show ........................................................................................................... 61
Top Dokters Corona....................................................................................................................... 61
Over de oceaan.............................................................................................................................. 61
De ideale wereld............................................................................................................................ 62
23 april – Les 9 ....................................................................................................................................... 63
Leerstof.............................................................................................................................................. 63
Articulatie van een mediabeleid: Publieke omroep .......................................................................... 63
Perspectieven op publieke omroep .............................................................................................. 63
Beleidskader VRT ........................................................................................................................... 64
Statuut van de VRT ........................................................................................................................ 65
Beheersovereenkomst van de VRT ............................................................................................... 65
Controle op de VRT........................................................................................................................ 66
Financiering van de VRT ................................................................................................................ 66
Onderhandelingen over de beheersovereenkomst ...................................................................... 67
Vergelijking tussen de VRT en buitenlandse publieke omroepen................................................. 68
Uitdagingen voor de VRT ............................................................................................................... 70
Bredere vraagstukken voor publieke omroepen........................................................................... 70
4|Pagina
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