BCom Industrial And Organisational Psychology (MNG3701)
Summary
Summary Lesson 4: Analysing the external environment of the organisation
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Course
BCom Industrial And Organisational Psychology (MNG3701)
Institution
University Of South Africa (Unisa)
Book
Practising Strategy
The purpose of environmental analysis in strategic management
The different environments in which organisations operate.
The different models that organisations can use to analyse the external business environment
Challenges that organisations face when doing business in Africa
Suitable model ...
BCom Industrial And Organisational Psychology (MNG3701)
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Content preview
Analysing the external
environment of the
organisation
Strategic Management – Lesson 4
MNG3701
, 1.
2.
Relationship between general
Role of strategic managemen
management principles & strategic
organisation
management
Course 3.
4.
Analysing the external enviro
Setting strategic direction
overview of the organisation
5. 6.
Analysing the internal environment Developing appropriate busin
of the organisation level strategies
,Lesson overview
1.
2.
The purpose of environmental analysis
Analysing the remote environment
in strategic management
4.
3.
Strategic responses to changes in the
Analysing the market environment of external environment
an organisation
, Lesson outcomes
• Explain the purpose of environmental analysis in strategic management
• Explain the different environments in which organisations operate.
• Explain the different models that organisations can use to analyse the external business environment, with specific
reference to the purpose of each model
• Use a suitable model to analyse the remote (macro-) environment of an organisation.
• Discuss the challenges that organisations face when doing business in Africa and recommend actions that they can ta
overcome these challenges.
• Use a suitable model to analyse the industry of a business.
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