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Portfolio: Professional Branding 2 (2000PB2_15)

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Personal development includes activities that enhance awareness and identity, develop talents and capabilities, build human capital and promote employability, improve quality of life, and contribute to the achievement of dreams and aspirations. It takes place over the course of a person's entire li...

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  • June 21, 2021
  • 14
  • 2016/2017
  • Essay
  • Unknown
  • 8-9
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Professional Branding 2-Porto Folio




Rutger Reijnoudt Brouwer (500732947)
2IBS1
IBMS/TMA
Amsterdam University of Applied Sciences
Amsterdam, the Netherlands
26 April 2016

Lecturer: Zonneveld

, Table of content

— Introduction 3


Workshop 1. Business Field Investigation — Guest lecture 4
Top three qualities / competencies 4
Working for a small company: Which quality? Why? 4
Working for a small company: Biggest challenge? 5
Working for a big company: Most useful quality? Why? 5
Working for a big company: what would be my biggest challenge? 5
Rather go for a small or big company? Relation to my own future career 5
How is this related to my own qualities / competencies? 5


Workshop 2. Business Field Investigation — Presentations 6
Company preference change due to the articles/presentations 6
Main differences small/large 6
Department choice 6
Industry / department relation to competencies 6
Surprise of department 7
Internship vacancies 7


Workshop 3. My future career 8
1. Workshop 3A, Who am I and what do I want to do? 8
How do I get there? What is my concrete plan to get there? 8
2.Workshop 3B, Activities I would be interested in/good at? 8
3. Comparison of the outcomes of both workshops 9
Write a 5-step action plan for the upcoming year 9


Workshop 4. Job Interviews 10
What am I most proud of when looking back at the workshop? 10
What did I find most difficult during the workshop? 10
Rate myself with dealing with ‘impossible’ questions? Why? 10
Rate myself with assertiveness in ‘impossible’ job 10
interview situations? Why? Improve in that perspective? 10
Rate myself on how well I did during the interviews? Why? 10
Lessons from the ITEA event? Will I prepare differently next time? 11
Rate myself on readiness I am for the labour market? How to get the desired internship? 11


Workshop 5. Career Assessment 12
Importance for future career to know about different assessments 12
To what extent can I relate your decisions to your personality? 12
Most difficult during the discussion? Why? 12
The ‘tops’ I received? Relate these ‘tops’ to your personal qualities 12
The ‘tips’ I received? Relate to personal challenges 13
3 things I would do to prepare for an application procedure. 13


— Conclusion 14

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