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Summary UnitIV AssignmentTemplate 1.docx MKT 5302 Unit IV Assignment Columbia Southern University MKT 5302 Strategic Digital Marketing Part 1: Digital Marketing Tools (Include a brief introduction here about the chart below that is included in this a
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UnitIV AssignmentTemplate MKT 5302 Unit IV Assignment Columbia Southern University MKT 5302 Strategic Digital Marketing Part 1: Digital Marketing Tools (Include a brief introduction here about the chart below that is included in this assignment.) Digital Marketing Tool Analysis Digi...
unitiv assignmenttemplate 1docx mkt 5302 unit iv assignment columbia southern university mkt 5302 strategic digital marketing part 1 digital marketing tools include a brief introductio
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MKT 5302
Unit IV Assignment
Columbia Southern University
MKT 5302 Strategic Digital Marketing
Part 1: Digital Marketing Tools
(Include a brief introduction here about the chart below that is included in this
assignment.)
Digital Marketing Tool Analysis
Digital Marketing Tool Strengths (minimum of 4) Weaknesses (minimum of 2)
(Now, explain the main strengths of each of the digital marketing tools; analyze each of the
digital marketing tools by providing a real-world scenario in which it would be the most
effective; and describe potential ethical issues that marketers need to be cautious of when using
each of these digital marketing tools, specifically the use of web analytics.)
Part 2: Digital Marketing Platforms
(Include a brief introduction here into the concept of digital marketing platforms and their
overall enhancement of digital marketing tools.)
Digital Marketing Platform #1
(Explain the first platform of your choice. Explain how effective the digital marketing
platform is in enhancing digital marketing tools. Describe how effective the platform could be in
reaching and influencing target markets.)
Digital Marketing Platform #2
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