The assignment is compulsory, and you must submit it.
This assignment is based on chapters 1, 2, 3, 5, and 6 of the prescribed book: Cognitive
Psychology (2018). Submit the assignment via myUnisa, or use a mark reading sheet to
complete the assignment. Remember to enter the unique number, and to submit it before the
due date.
Please note that this assignment contributes to your final mark. The two assignments together
count 20% of your final mark, and the examination makes up the other 80%. Your final mark
for the module will consist of your year mark (20%) for the two assignments (Assignment 01
and 02) plus your examination mark (maximum of 80%).
QUESTION 1
Wundt thought he could achieve this scientific description of the components of experience by
using - - - - -
1. analytical introspection.
2. savings method
3. observations
4. choice reaction time
Option 1 is the correct answer. Analytical introspection involved a technique in which trained
participants described their sensations, feelings and thought processes in response to stimuli
(see CP, p. 6)
QUESTION 2
During the 1950s, many psychologists were becoming disillusioned with behaviourism, and
cognitive psychology began to emerge. A major reason why they were disappointed with
behaviourism is because it - - - - -
1. was a purely empirical approach to psychological research
2. could not throw any light on the internal, cognitive mechanisms underlying human
behaviour
3. did not pay sufficient attention to the observation and measurement of behaviour
4. focused too much on social and emotional aspects and not enough on the personal
and introspective factors causing behaviour
Option 2 is correct. Cognitive psychology emerged mainly in reaction to the extreme
assumption of the behaviourists that only observable aspects should be studied and that the
internal mechanisms of the mind cannot be explored in a scientific manner. The main problem
with the behaviourist’s methodology is that one is forced to postulate cognitive factors, that
are not directly observable, in order to explain reasonably complex psychological processes
such as language, memory and reasoning (CP, pp. 10-12).