Thesis
THE EFFICACY OF CUSTOMER RELATIONSHIP ON GUEST LOYALTY IN TOURIST ACCOMMODATION FACILITIES IN MASAI MARA NATIONAL RESERVE, NAROK COUNTY, KENYA
- Course
- HOSPITALITY MANAGEMENT
- Institution
- Art Institute Of California
THE EFFICACY OF CUSTOMER RELATIONSHIP ON GUEST LOYALTY IN TOURIST ACCOMMODATION FACILITIES IN MASAI MARA NATIONAL RESERVE, NAROK COUNTY, KENYA ABSTRACT Kenya’s hospitality sector operates in a very competitive environment leading to business instability. Thus there was the need to assess wheth...
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