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Onderzoek Inspiration verslag
- Course
- Institution
Begin jij met de studie en wil je graag weten hoe een verslag er uit komt te zien. Bij deze bied ik mijn Inspiration verslag aan.
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Creative BusinessINSPIRATIONVERSLAG
Naam:
Studentnummer:
Klas:
Module: Onderzoek Inspiration
Docent: Miriam Kater
Datum: [09, oktober, 2020]
, [Inspirationverslag – Renske Mulder]
VOORWOORD
Dit verslag is geschreven in opdracht van het Wereld Natuur Fonds (WWF) en de Hogeschool
van Amsterdam. Alle 1e jaar studenten hebben deze opdracht gekregen. Aan de hand van dit
verslag weten wij wat de doelgroep 10 t/m12 jaar activeert. Wij doen inspiratie op, om een
YouTube video te maken over het WNF. Deze video moet de doelgroep informeren en activeren
mee te helpen aan het ontbossing probleem.
Graag wil ik de volgende mensen bedanken voor hun bijdrage aan het verslag:
Miriam Kater voor de duidelijke lessen en goede begeleiding. Carlijn en Tess voor het meedoen
met het interview.
Dit verslag is alleen bestemd voor mijn docent en Miriam Kater en voor de opdrachtgever: het
Wereld Natuur Fonds (WWF).
Renske Mulder – student Creative Business op de Hogeschool van Amsterdam.
2
, [Inspirationverslag – Renske Mulder]
INHOUD
voorwoord............................................................................................................................. 2
Management summery......................................................................................................... 4
1 Voorbereiding..................................................................................................................... 5
1.1 Opdracht........................................................................................................................................... 5
1.2 Aanleiding......................................................................................................................................... 5
1.3 Doel.................................................................................................................................................. 5
1.4 Ontwerpvraag + deelvragen............................................................................................................. 5
1.5 Opzet inspiratiefase.......................................................................................................................... 5
2 Inspiratie BIEB.................................................................................................................... 6
2.1 Opzet en aanpak.............................................................................................................................. 6
2.2 Resultaten........................................................................................................................................ 6
2.2.1 Opdracht & opdrachtgever..................................................................................................... 6
2.2.2 Doelgroep.............................................................................................................................. 6
2.2.3 Vakkennis.............................................................................................................................. 7
2.2.4 Best practices........................................................................................................................ 7
2.3 Ontwerpcriteria BIEB........................................................................................................................ 9
2.3.1 Inhoud.................................................................................................................................... 9
2.3.2 Vorm...................................................................................................................................... 9
2.3.3 Techniek................................................................................................................................ 9
3 Inspiratie VELD................................................................................................................. 10
3.1 Opzet en aanpak............................................................................................................................ 10
3.2 Resultaten interviews...................................................................................................................... 10
3.3 Ontwerpcriteria BIEB + VELD......................................................................................................... 12
3.3.1 Inhoud.................................................................................................................................. 12
3.3.2 Vorm.................................................................................................................................... 12
3.3.3 Techniek.............................................................................................................................. 12
4 Creatieve concepten........................................................................................................ 13
4.1 Creatief concept 1........................................................................................................................... 13
4.2 Creatief concept 2........................................................................................................................... 14
Reflectie............................................................................................................................... 15
Bronnenlijst......................................................................................................................... 16
bijlagen................................................................................................................................ 17
Bijlage 1................................................................................................................................................ 17
Bijlage 2................................................................................................................................................ 18
.............................................................................................................................................................. 18
.............................................................................................................................................. 20
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