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Samenvatting Human Experience Kennisclips + Artikelen $6.75   Add to cart

Class notes

Samenvatting Human Experience Kennisclips + Artikelen

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In deze samenvatting van de kennisclips is door middel van tekst en illustratie een duidelijk beeld gevormd. Ook worden de desbetreffende artikelen behandeld.

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  • November 9, 2021
  • 6
  • 2021/2022
  • Class notes
  • R. peils
  • All classes
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Kennisclips en artikelen


CUSTOMER JOURNEY




De Research Toolbox
- Design Thinking methode: probleem fase  oplossing fase


Wat zijn de eisen van de verschillende stakeholders?
- De opdrachtgever, de gebruiker, jij als ontwerper

Wat is nou het probleem?
- Divergerend denken: alle bronnen en informatie bekijken
- Maak PVE

Wat voor oplossingen zouden mogelijk zijn?
- Verkennen
- Convergerend denken: kleiner maken tot één idee

Hoe zien de oplossingen eruit?
- Maquette, schets


- Interview
- Focus group
- Survey
- Persona
- Fly on the wall
- Participant observation
- Diary Study
- Customer Journey


Kwantitatief onderzoek  getallen, cijfers, objectief
Kwalitatief onderzoek  diepte interview, open vragen, subjectief




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