Een uitgebreide en overzichtelijke samenvatting van Consumenten gedrag de Basis H7.
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Consumentengedrag de basis
Hoofdstuk 7
Andre weber
6e druk ISBN: 978-90-01-89997-4
Inhoud
Hoofdstuk 7............................................................................................................................................2
7.1 Definitie Gezin..............................................................................................................................2
7.2 Functies gezin...............................................................................................................................2
7.3 Consumptieve beslissingen en rollen in het gezin........................................................................3
7.4 Invloed van kinderen op het beslissingsproces.............................................................................3
7.5 Kinderen en tv..............................................................................................................................3
7.6 Kinderen en Internet....................................................................................................................4
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