Other
MNO2602 ASSIGNMENT 1 SEMESTER 2 - 2022
- Course
- Institution
- Book
MNO2602 ASSIGNMENT 1 SEMESTER 2 - 2022
[Show more]
Connected book
Book Title:
Author(s):
- Edition:
- ISBN:
- Edition:
More summaries for
-
MNO2602 ASSIGNMENT 2 SEMESTER 2 - 2022
Seller
Follow
Masters
Reviews received
Content preview
MNO2602 ASSIGNMENT 1SEMESTER 2 - 2022
DUE DATE: 30 AUGUST 2022
, 1. Which of the following statements are correct?
a) A user-based definition of quality means that if the customer is satisfied, the product
has good quality.
b) Serviceability and tangibles are dimensions of service quality.
c) Supply chain management grew out of the value chain. The value chain includes
inbound logistics, core processes and outbound logistics.
d) The trend “customer relationship management” means that marketing is directed at
improving communication between the customer and the supplier.
e) Statistical process control is an engineering-related contribution to quality
management.
1 c, d
2 a, b, c
3b
4 a, c, e
5 a, c
See chapter 1; pages 4, 5, 7, 9 and 12 in the prescribed book.
Option 4 is correct because statements (a), (c) and (e) are all correct.
Statement (b) is incorrect because serviceability is a dimension of product quality, not
service quality. Other dimensions of service quality include service reliability,
responsiveness, assurance, empathy, availability, professionalism, timeliness, completeness
and pleasantness.
Statement (d) is also incorrect because “relationship management” means attention is
directed at satisfying customers and delivering value to customers. More firms are focusing
on relationship management because satisfied customers will generate more sales and
profit.
2
The benefits of buying summaries with Stuvia:
Guaranteed quality through customer reviews
Stuvia customers have reviewed more than 700,000 summaries. This how you know that you are buying the best documents.
Quick and easy check-out
You can quickly pay through credit card or Stuvia-credit for the summaries. There is no membership needed.
Focus on what matters
Your fellow students write the study notes themselves, which is why the documents are always reliable and up-to-date. This ensures you quickly get to the core!
Frequently asked questions
What do I get when I buy this document?
You get a PDF, available immediately after your purchase. The purchased document is accessible anytime, anywhere and indefinitely through your profile.
Satisfaction guarantee: how does it work?
Our satisfaction guarantee ensures that you always find a study document that suits you well. You fill out a form, and our customer service team takes care of the rest.
Who am I buying these notes from?
Stuvia is a marketplace, so you are not buying this document from us, but from seller Masters. Stuvia facilitates payment to the seller.
Will I be stuck with a subscription?
No, you only buy these notes for $2.76. You're not tied to anything after your purchase.
Can Stuvia be trusted?
4.6 stars on Google & Trustpilot (+1000 reviews)
52355 documents were sold in the last 30 days
Founded in 2010, the go-to place to buy study notes for 14 years now