Business Plan Part 1: SWOT Analysis and Business Plan Proposal HCA-470 Strengths
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Course
BUS 100
Institution
Liberty University
Table of Contents
Executive Summary 4
The Business 5
What Is the Business? 5
Business Mission and Goals 5
Vision Statement 5
Mission Statement 5
Business Market Size 5
Customers 6
Value Chain 6
Business Model Validation 6
Business Model Weaknesses 7
Core Values 7
Industry/Market Ana...
business plan part 1 swot analysis and business plan proposal hca 470 strengths
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Liberty University
BUS 100
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Business Plan Part I
Business Plan Part I
Rebecca Porter
Liberty University
BMAL 603- D02
LUO
1
, Table of Contents
Executive Summary.......................................................................................................................4
The Business...................................................................................................................................5
What Is the Business?................................................................................................................5
Business Mission and Goals......................................................................................................5
Vision Statement.......................................................................................................................5
Mission Statement.....................................................................................................................5
Business Market Size.................................................................................................................5
Customers...................................................................................................................................6
Value Chain................................................................................................................................6
Business Model Validation........................................................................................................6
Business Model Weaknesses......................................................................................................7
Core Values.................................................................................................................................7
Industry/Market Analysis.............................................................................................................7
Demographics and Trends........................................................................................................7
Government Regulations...........................................................................................................8
Market Segmentation................................................................................................................8
Competitor Analysis..................................................................................................................8
Competitive Strategy.................................................................................................................9
Differentiation............................................................................................................................9
Founding or Management Team..................................................................................................9
Professional Advisors.................................................................................................................9
Consultants...............................................................................................................................10
Wages and Salary of the Teams..............................................................................................10
Organization Plan........................................................................................................................11
Legal Form................................................................................................................................11
Costs Involved..........................................................................................................................11
Social Responsibility................................................................................................................12
Operations Plan...........................................................................................................................12
Business Operations.................................................................................................................12
Vendors.....................................................................................................................................12
Inventory Management...........................................................................................................13
Marketing Plan............................................................................................................................13
Communicating the Company Message.................................................................................13
, Business Plan Part I
Product Awareness..................................................................................................................13
Financial Plan...............................................................................................................................14
Revenue Streams and Cost Drivers........................................................................................14
Sales and Expenses-First three years.....................................................................................14
Physical Assets..........................................................................................................................15
Pro-Forma Income Statement.................................................................................................15
Forecast start-up cash needs...................................................................................................15
Role of the Balance Sheet........................................................................................................15
Growth Plan.................................................................................................................................16
Industry Life Cycle..................................................................................................................16
Early Growth..........................................................................................................................16
Accelerated Development.......................................................................................................16
Maturity..................................................................................................................................16
Decline....................................................................................................................................17
Strategy for Growth.................................................................................................................17
Contingency Plan.........................................................................................................................17
References......................................................................................................................................18
3
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