Summary MNB3702 - GLOBAL BUSINESS MANAGEMENT (2022 Textbook notes)
7 views 0 purchase
Course
MNB3702 - Global Business Management IB (MNB3702)
Institution
University Of South Africa (Unisa)
Comprehensive notes on Global Business Management. Based on the textbook, these notes focus on the roles and responsibilities of managers as well as the opportunities and challenges of leading ethically in a free enterprise system. These concepts include team building, leadership, problem solving,...
STUDY UNIT 1: CHAPTER 1: GLOBAL BUSINESS OPERATIONS............................................
2
STUDY UNIT 2: CHAPTER 2: GLOBAL DIVERSITY MANAGEMENT AND LEADERSHIP ...................
7
STUDY UNIT 3: CHAPTER 3: BUILDING STRATEGIES FOR GLOBAL COMPETETIVE
ADVANTAGE .... 15
STUDY UNIT 4: CHAPTER 4: STRUCTURING GLOBAL ENTERPRISES AND OPERATIONS ..............
20
STUDY UNIT 5: CHAPTER 5: THE POLITICAL ECONOMY OF FOREIGN EXPANSION ...................
27
STUDY UNIT 6: CHAPTER 6: COUNTRY ATTRACTIVENESS ................................................
34
STUDY UNIT 7: CHAPTER 7: FOREIGN MARKET ENTRY STRATEGIES & ALLIANCES (P 110 – 117)
... 41
STUDY UNIT 8: CHAPTER 8: EXPANSION STRATEGIES IN EMERGING MARKETS: ....................
49
STUDY UNIT 9: CHAPTER 9: GLOBAL OPERATIONS AND SUPPLY CHAIN MANAGEMENT: ..........
58
STUDY UNIT 10: CHAPTER 10: GLOBAL MARKETING STRATEGIES ......................................
68
,STUDY UNIT 11: CHAPTER 11: INTERNATIONAL HUMAN RESOURCE MANAGEMENT .................
73
STUDY UNIT 1: CHAPTER 1: GLOBAL BUSINESS OPERATIONS
DEFINE MULTINATIONAL CORPORATIONS (MNCS).
MNC’s are business enterprises that operate in more than one country. These organizations operate
across international borders irrespective of their size or contextual orientation. The Evolution of
MNC’s:
• MNC’s are the driving force behind globalization.
• MNC’s are business enterprises that operate in more than one country.
• They operate across international borders irrespective of their size or contextual orientation.
TRENDS IN THE EVOLUTION OF MNC’S:
• MNC’s production chains have been defragmented: with activities outsourced o situated
offshore in various locations.
O Referred to as the co-ordination of global value chains.
O Undertaken in an effort to minimize and MNC’s worldwide tax liability.
o Usually use complex tax planning structures, incl. intra-group transfer pricing, investment
through offshore financial centers and special purpose entities, to alleviate tax liabilities.
• MNC’s need a change in attitude regarding environmental and social issues.
o Because of tighter regulations and higher environmental and social standards imposed by host
countries, apart from its own self-regulation and CSR requirements.
• The application of the principles of corporate governance and the crafting of global
business strategies.
o MNC’s are being influenced by the global economy, with its transmission of foreign direct
investments (FDI) in developed and developing countries. (Often motivated by market-seeking
an efficiency-seeking considerations.)
• Complex ownership structures and sophisticated technology and strategies to support
their
Internationalization initiatives. (For SME’s too)
• MNC’s in developed countries expanding into developing countries.
o Has implications for the differences between conventional and unconventional MNCs and their
modus operandi, in host countries.
, GLOBALIZATION AND THE TRANSIENCE OF MNCS
• MNCs from developing countries: less conventional, late comers.
• MNCs from developed countries: conventional, early movers. (in terms of when and how they
achieve competitive advantage)
o Emphasizes strategic importance of the time and method of entry into global competition.
• Typically unconventional MNCs are small, obscure, and operate in fragmented, low tech industries
through joint ventures to exploit low cost advantages of developing countries. Also found in
developed countries. Already investing directly in developed countries through acquisitions and
joint ventures: thereby gaining access to more sophisticated tech and market channels. They follow
unconventional modes of operating by
The benefits of buying summaries with Stuvia:
Guaranteed quality through customer reviews
Stuvia customers have reviewed more than 700,000 summaries. This how you know that you are buying the best documents.
Quick and easy check-out
You can quickly pay through credit card or Stuvia-credit for the summaries. There is no membership needed.
Focus on what matters
Your fellow students write the study notes themselves, which is why the documents are always reliable and up-to-date. This ensures you quickly get to the core!
Frequently asked questions
What do I get when I buy this document?
You get a PDF, available immediately after your purchase. The purchased document is accessible anytime, anywhere and indefinitely through your profile.
Satisfaction guarantee: how does it work?
Our satisfaction guarantee ensures that you always find a study document that suits you well. You fill out a form, and our customer service team takes care of the rest.
Who am I buying these notes from?
Stuvia is a marketplace, so you are not buying this document from us, but from seller BaileyKristen. Stuvia facilitates payment to the seller.
Will I be stuck with a subscription?
No, you only buy these notes for $9.99. You're not tied to anything after your purchase.
