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Summary Social Media: The Impact It Has on Social Penetration Theory Arizona State University

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Social Media: The Impact It Has on Social Penetration Theory Arizona State University Social Media: The Impact It Has on Social Penetration Theory Social media has become a modern “necessity” in today’s day and age, and many would agree that it has changed the ways in which we commu...

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  • March 10, 2022
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SOCIAL PENETRATION THEORY AND SOCIAL MEDIA 1




Social Media: The Impact It Has on Social Penetration Theory

Arizona State University

, SOCIAL PENETRATION THEORY AND SOCIAL MEDIA 2

Social Media: The Impact It Has on Social Penetration Theory

Social media has become a modern “necessity” in today’s day and age, and many would

agree that it has changed the ways in which we communicate with people. Since Altman and

Taylor’s social penetration theory (SPT) was first introduced in 1973, the world quickly evolved

into a digital age, challenging Altman and Taylor’s original theory and letting us skip the non-

intimate stage in relationships altogether. While some would consider this to be a negative

consequence, this can also be considered a benefit as well. Regardless of what people think of

social media, it still has a major impact on the way people communicate in the current world, and

will always challenge theories like SPT.

The following essay analyzes current research on the effects that social media has on our

self-disclosure with each other through the internet. It begins with a summary of Altman and

Taylor’s social penetration theory to investigate the role that social media has on self-disclosure.

The essay then compares how individuals self-disclose on the internet versus in person. The

essay concludes by arguing that people are more likely to self-disclose more quickly when they

are on social media rather than face-to-face, and challenges social penetration theory by skipping

the phase of non-intimate conversations completely.

Theoretical Approaches to Self-Disclosure Online

In 1973, Irwin Altman and Dalmas Taylor introduced the social penetration theory (SPT),

which proposed that as relationships develop interpersonal communication moves from non-

intimate levels to deeper and much more intimate ones. It is a very conducive theory that is used

to understand relationship development between individuals. According to Pan and Lieber

(2008), “Altman and Taylor reasoned that the establishment of close relationships is a gradual

process from nonintimate contact in the rim to cores of personality structure” (p. 33). Social

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