, Inhoudsopgave
De basis........................................................................................................................................................ 2
hoofdstuk 1 Prestatievermogen..........................................................................................................................2
Hoofdstuk 2 ideeën vormen.................................................................................................................................2
begin met het idee...........................................................................................................................................3
taal is verbijsterd doeltreffend........................................................................................................................3
jawel, woorden doen ertoe.............................................................................................................................3
De reis..............................................................................................................................................................3
hoofdstuk 3 valkuilen...........................................................................................................................................4
hoofdstuk 4 de rode draad..................................................................................................................................4
de foute manier...............................................................................................................................................4
de goede manier..............................................................................................................................................4
Van verhaallijn tot strctuur..............................................................................................................................4
Mogelijke onderwerpen..................................................................................................................................4
De checklist......................................................................................................................................................5
talktools....................................................................................................................................................... 5
hoofdstuk 5 connectie..........................................................................................................................................5
tja, politiek (bladzijde 87)................................................................................................................................5
hoofdstuk 6 verhaal.............................................................................................................................................5
de kracht van de parabel.................................................................................................................................6
hoofdstuk 7 uitleg................................................................................................................................................6
De vloek van kennis.........................................................................................................................................6
van uitleg naar opwinding...............................................................................................................................6
hoofdstuk 8 overtuigingen...................................................................................................................................6
Overtuigen en bewerken.................................................................................................................................6
de lange arm van de beredenering.................................................................................................................7
laat ons deetectietje spelen............................................................................................................................7
Logica alleen is niet genoeg.............................................................................................................................7
Hoofdstuk 10 beeldmateriaal..............................................................................................................................7
hoofdstuk 11 script..............................................................................................................................................8
hoofdstuk 12 doorloop.........................................................................................................................................8
Hoofdstuk 13 start en finish.................................................................................................................................9
hoofdstuk 14 outfit..............................................................................................................................................9
hoofdstuk 15 mentale voorbereiding................................................................................................................10
hoofdstuk 16 opstelling.....................................................................................................................................10
Hoofdstuk 17 stem en uitstraling......................................................................................................................10
hoofdstuk 18 format innovatie..........................................................................................................................11
reflectie...................................................................................................................................................... 11
hoofdstuk 19 de renaissance van de toespraak................................................................................................11
hoofdstuk 21 Jouw beurt...................................................................................................................................11
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