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Compleet en volledig uitgewerkt ondernemingsplan leerjaar 3.
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OndernemingsplanMike Drenth – Julie Egelmeers – Astrid Daniëls
Klas 3H1
, Indoor Beach Lima
Inhoudsopgave
Onderdelen
Mike Drenth – Julie Egelmeers – Astrid Daniëls.............................................................................1
Klas 3H1.........................................................................................................................................1
1.1 Persoonlijke gegevens.....................................................................................................................5
1.2 Persoonlijke ondernemerskwaliteiten............................................................................................6
1.3 Voorstel bedrijfsidee......................................................................................................................10
2.1 Vestigingsplaats.............................................................................................................................11
2.2 De handelsnaam............................................................................................................................11
2.3 De rechtsvorm...............................................................................................................................12
2.4 Afspraken.......................................................................................................................................13
2.5 Belastingdienst..............................................................................................................................14
2.6 Vergunningen en verordeningen...................................................................................................14
2.7 Ondernemingsdoelstellingen.........................................................................................................15
3.1 Omgevingsfactoren: Marktonderzoek en trends..........................................................................16
3.2 Doelgroepbepaling.........................................................................................................................20
3.3 Concurrentie .................................................................................................................................22
3.4 Leveranciers .................................................................................................................................23
3.5 Publieksgroepen ..........................................................................................................................24
3.6 SWOT- analyse...............................................................................................................................24
3.7 Marketingmix ................................................................................................................................26
3.8 Een concrete reis of evenement....................................................................................................28
3.9 Promotie voor deze reis of evenement..........................................................................................29
3.10 Workflow.....................................................................................................................................32
3.11 Omzetprognose...........................................................................................................................33
4.1 Personeelsplan...............................................................................................................................33
4.2 Werving.........................................................................................................................................34
4.3 Kosten............................................................................................................................................35
4.4 Relevante voorschriften.................................................................................................................36
4.5 Werkrooster...................................................................................................................................41
4.6 Inspelen op wijzigingen..................................................................................................................42
5.1 Software, abonnementen en lidmaatschappen.............................................................................44
2
, Indoor Beach Lima
5.2 Persoonlijke verzekeringen............................................................................................................44
5.3 Bedrijfsverzekeringen....................................................................................................................45
5.4 Kosten facilitair plan......................................................................................................................46
6.1 De investeringsbegroting...............................................................................................................47
6.2 De financieringsbegroting..............................................................................................................49
6.3 De exploitatiebegroting.................................................................................................................50
6.4 Liquiditeitsbegroting......................................................................................................................52
6.5 Overige kengetallen.......................................................................................................................53
6.6 Financiële haalbaarheid.................................................................................................................54
6.7 Kencijfers.......................................................................................................................................55
Ondernemingsplan 2021..............................................................................................................56
Mike Drenth – Julie Egelmeers – Astrid Daniëls...........................................................................56
Klas 3H1.......................................................................................................................................56
1.1 Persoonlijke gegevens.....................................................................................................................4
1.2 Persoonlijke ondernemerskwaliteiten.............................................................................................5
1.3 Voorstel bedrijfsidee.......................................................................................................................9
2.1 Vestigingsplaats.............................................................................................................................10
2.2 De handelsnaam............................................................................................................................10
2.3 De rechtsvorm...............................................................................................................................11
2.4 Afspraken.......................................................................................................................................12
2.5 Belastingdienst..............................................................................................................................13
2.6 Vergunningen en verordeningen...................................................................................................13
2.7 Ondernemingsdoelstellingen.........................................................................................................14
3.1 Omgevingsfactoren: Marktonderzoek en trends..........................................................................15
3.2 Doelgroepbepaling........................................................................................................................19
3.3 Concurrentie..................................................................................................................................21
3.4 Leveranciers...................................................................................................................................22
3.5 Publieksgroepen...........................................................................................................................23
3.6 SWOT- analyse..............................................................................................................................23
3.7 Marketingmix................................................................................................................................25
3.8 Een concrete reis of evenement....................................................................................................27
3.9 Promotie voor deze reis of evenement.........................................................................................28
3.10 Workflow.....................................................................................................................................31
3.11 Omzetprognose...........................................................................................................................32
4.1 Personeelsplan..............................................................................................................................33
4.2 Werving.........................................................................................................................................34
3
, Indoor Beach Lima
4.3 Kosten............................................................................................................................................35
4.4 Relevante voorschriften.................................................................................................................36
4.5 Werkrooster..................................................................................................................................41
4.6 Inspelen op wijzigingen.................................................................................................................42
5.1 Software, abonnementen en lidmaatschappen.............................................................................44
5.2 Persoonlijke verzekeringen............................................................................................................44
5.3 Bedrijfsverzekeringen....................................................................................................................45
5.4 Kosten facilitair plan......................................................................................................................46
6.1 De investeringsbegroting...............................................................................................................47
6.2 De financieringsbegroting..............................................................................................................49
6.3 De exploitatiebegroting.................................................................................................................50
6.4 Liquiditeitsbegroting......................................................................................................................52
6.5 Overige kengetallen.......................................................................................................................53
6.6 Financiële haalbaarheid.................................................................................................................54
6.7 Kencijfers.......................................................................................................................................55
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