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Living in (rather than with) media
No turning off, all around us. No way off separation our experiences with media
Media are pervasive and ubiquitous
pervasive; no switching off. Media doesn’t stop. ubiquitous; they are everywhere/ natural or
intuitive to use
Technology bias shapes our lives
We make our own reality in media. Bias of technology shapes our lives: you change your life based
on the way technology nestles in your life, technology isn’t neutral- makes things possibles but
also excludes things (e.g. limitations of camera”s viewfinder)
A culture of ‘real virtuality’.
real virtuality; what ever happens in media is a mirror with what happens offline. There is no harsh
line between life online an offline. In other words that the world of media en everyday life have
blended to the extend that I becomes impossible to distinguish them.
Do we have a Truman Show Delusion?
Media tracking you everywhere, everyone is acting. Do we need a Truman show delusion in this
mediated world?
Theorie Mediatization; the media has become is powerful force both economically and symbolically you can
not bypass the media.
Life in one day:
The relative ease which with show and share themself and their lives in media
We are comfortable with the devices doing so we are intimate with them
Surveillance is normal, self solvelalance en surveilling others is normal
Example of exploitation, free labor (also just spending a text), because profit was made
Narsasim or expression?
Should raise more awareness of privacy, when we share ourselves we tell about ourslefs and the
things we care about. Does that compromise our right o privacy or more exposure for issues and
theme that are not looked at enough?
Whether we want to or not we are part of a database does that make us more special or less
unique
,DEFINING MEDIA
Media are infrastructures with three components:
- the artifacts or devices used to communicate
or convey information (phone, computers, remote control, joystick…)
- the activities and practices in which people engage to communicate or share information
(liking, uploading, downloading….)
- the social arrangements or organizational forms that develop around those
devices and practices (how all of this structures our everyday life)
Media as artifact
The remote control; first remote didn’t have an off switch (television in control of you) Evolved form a big bulky
thing to literately your own body (xbox hand movements); no separation anymore between the tv and
you. Sense of control
The video recorder; VHS biggest because of the porn industry (fit in handheld cameras and lastes for
120min instead of 60) the device has disappeared over time it is now within our tv (opnames) Share frame
of reversie is falling apart
The joystick; originated form the army. It makes everyones experience radically different because. You control it.
So even if we watch the same show or play the same game we can have experiences that are unique to our
reality. It is also the first step in lean forward media (active using instead of leaning back media; relaxing on
the couch watching tv). The joy stick now has become our bodies. Sense of control
The computer mouse; it now has migrated on to our devices and isn’t separate anymore. Or it is our hand
with touchscreen. Next level house is again your self. Sense of control
There tents to be no separation between the device and you anymore. You have become the device.
The mobil phone;
ubiquitous computing is computing that you don’t know is computing in
other words you are using computer but are not consult aware anymore that you are using computers making
it natural en intuitive to use. Sense of control
Technologies that we use are never new. It usually get invented a long time before in enters the market, maybe
because they didn’t pass the tests, too expensive lacked certain functionalities or nobody in the market was
doing it.
, Invent this that are miner improvements, don’t be radically different people don’t know what to do with it. Tech
tells you something about the now, it fits with what we are comfortable now and train us for the future.
Most inventions weren’t intended to be the way they are (texting). Which tells us that media isn’t necessarily
making us do what they want us to do. Because we use it in our own way and our invent new ways of using in
the proces. The way we use devises shapes the device of the future we have more influence then we think
we do.
The interface;CLI (comment line interface ) was used until to 80s. GUI grafic user interface made using a
computer more intuitive. Which turned the device into something more personal (homeless people rearranging
files, decorate). The 3rd generation interface NUI (natural user interface) there is no thing between you and what
you want to do. We refer now to something profoundly technological as being natural. And because it is natural
you don’t think about it anymore you are not aware the devise is there anymore.
CLI = codified, strict
GUI= metaphor, exploratory
NUI= direct, intuitive
Media artifacts characteristics
Class:
We become media (moving thing with body)
Intimate (we are comfortable with it)
Evolved
Wants and needs
Illusion of control
Consume/produce
Make us feel special (because in control)
Shape our view of ‘’reality''
Mark:
Long histories
Evolution rather than revolution
Converginguses and applications
Increasingly personal and intimate
From big to small
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