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Summary Qualitative research project - BA 1st year course
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Summary of the Qualitative research project course in the Business Administration programme.
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Qualitative research projectGroup Project
Ch1 Introduction to qualitative research
Qualitative research project 1
, Preparatory thoughts
The study is theoretically informed.
It is a systematic procedure.
Approved methods and technics are used.
The research is documented in such a way that others are able to judge the
findings
Qualitative research – theory is used more like a ‘searchlight’
The use of a social theory is often seen as the most important difference between
quantitative and qualitative research
inductive thinking
carried out by the request of finding empirical patterns that can function as
the start of a theory
Paradigm:
reflect the questions that concern the nature of social reality an the nature of
knowledge
Ontology:
tries to answer the question of whether the social world is seen as something
outside the societal actors or as something that was created by humans in
the process of ‘fashioning
Epistemology:
nature of knowledge - concerns the question whether there is one road to
truth, or that one needs several methods to describe the meaning of social
experience.
Qualitative research project 2
, Qualitative research usually starts with an assumption
individual have an active role within the construction of social reality and this
demands that the research methods can take the place of this process of social
construction
= Constructivism
how people construe reality during the interpretation of the endeavor of other
and the world surrounding them and they adjust their own behavior according to
the interpretation.
= Interpretivism - how people use verbal language to interpret and construct
reality
Grounded theory
Qualitative research project 3
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