Summary
Summary ABRM Lectures - Advanced Business Research Methods
- Course
- Institution
Summary of the lectures of the ABRM box.
[Show more]
Seller
Follow
Bk-VU
Reviews received
Content preview
ABRM HC1:Qualitative research(groepen bestuderen) en Quantitative research(experiment etc)
Qualitative research;
• A Case study
• B Grounded theory
• C Ethnography
• D Focus groups
• E Action research Figuur kennen
A) Case study:
B) Grounded theory:
C) Ethonography:
1
, D) Focus groups:
Qualitative is over een minder lange tijd uit gestrekt, dan quantitative.
• Research focused on the qualities (properties) of objects and phenomena
• Often related to the interpretation of human interactions (e.g. in business)
• As occurring in their natural - usually complex - setting
• Based upon textual data (e.g. interviews) and (participant) observation
• With an open research attitude
• Open ended process
Research question; open question
• Descriptive / explanatory / predictive questions
• Qualitative research is very suited to generate theory (open research question)
• Quantitative research is very suited to test theory (closed research question)
ABRM HC2: (Qualitative methods)
Research design, qualitative;
Elements of a qualitative research design:
• 1 Choice of research strategy (case study, ethnography, grounded theory, focus group)
• 2 Choice of unit of analysis
• 3 Sampling / case selection
• 4 Choice of data collection methods
• 5 Choice of data analysis methods ; Dit rijtje kennnen.
- 2. Unit of analysis: (op welke groep heeft het betrekking)
• The unit of analysis is that about which you want to draw conclusions
-e.g. group(s); project(s).
• A case is one instance of the chosen unit of analysis
-e.g. a specific group; a specific project
• The unit of observation is the level at which you collect the data
-e.g. individuals within a group; events with a project.
• The unit of observation and the unit of analysis can be the same, but the unit of
analysis can also be at a higher level of aggregation.
Afbeelding, voorbeelden unit of analysis >>
2
The benefits of buying summaries with Stuvia:
Guaranteed quality through customer reviews
Stuvia customers have reviewed more than 700,000 summaries. This how you know that you are buying the best documents.
Quick and easy check-out
You can quickly pay through credit card or Stuvia-credit for the summaries. There is no membership needed.
Focus on what matters
Your fellow students write the study notes themselves, which is why the documents are always reliable and up-to-date. This ensures you quickly get to the core!
Frequently asked questions
What do I get when I buy this document?
You get a PDF, available immediately after your purchase. The purchased document is accessible anytime, anywhere and indefinitely through your profile.
Satisfaction guarantee: how does it work?
Our satisfaction guarantee ensures that you always find a study document that suits you well. You fill out a form, and our customer service team takes care of the rest.
Who am I buying these notes from?
Stuvia is a marketplace, so you are not buying this document from us, but from seller Bk-VU. Stuvia facilitates payment to the seller.
Will I be stuck with a subscription?
No, you only buy these notes for $3.28. You're not tied to anything after your purchase.
Can Stuvia be trusted?
4.6 stars on Google & Trustpilot (+1000 reviews)
73918 documents were sold in the last 30 days
Founded in 2010, the go-to place to buy study notes for 14 years now