Bontekoning, Perry Colin
Business Studies
13-12-2021
,Plan van aanpak, Friesland Campina
Perry Colin Bontekoning, 667016@student.inholland.nl, Klas 2H
Business Studies
Oe39a Onderzoeksvaardigheden
Ton Barning
13-12-2021
,Voorwoord
Op dit moment zit ik in het tweede jaar van de opleiding Business Studies bij Hogeschool Inholland.
Voor het vak onderzoeksvaardigheden heb ik een plan van aanpak geschreven. Ik heb dit project met
veel plezier gemaakt. Ik wil mijn begeleidend docent Ton Barning bedanken voor de colleges en
feedback.
Perry Colin Bontekoning
, Inhoudsopgave
H1 – Inleiding..........................................................................................................................................4
Introductie..........................................................................................................................................4
1.1 De aanleiding voor het onderzoek................................................................................................4
1.2 Probleemanalyse:.........................................................................................................................5
1.3 Hoofd- en deelvragen...................................................................................................................7
H2 - Theoretisch Kader...........................................................................................................................8
2.1 Wat moet het bedrijf bereiken?.................................................................................................10
2.2 Hoe zou het bedrijf daar kunnen komen?..................................................................................10
2.3 Conclusie....................................................................................................................................11
H3 - Methodologie................................................................................................................................12
3.1 Deelvraag 2.................................................................................................................................12
3.2 Deelvraag 3.................................................................................................................................12
3.3 Deelvraag 4.................................................................................................................................13
3.4 Verantwoording Kwaliteit...........................................................................................................13
3.4.1 Validiteit..............................................................................................................................13
3.4.2 Betrouwbaarheid.................................................................................................................13
Bijlage...................................................................................................................................................14
Observatie formulier:.......................................................................................................................14
Bibliografie...........................................................................................................................................16
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