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This assignment covers P6- Plan and carry out a small- scale campaign promoting health and wellbeing. P7- Analyse the success of a campaign promoting health and wellbeing
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Unit 15- Task 4 ResubUnit 15- Promoting health and wellbeing
LO4- Be able to implement and evaluate a campaign promoting health and wellbeing
P6- Plan and carry out a small-scale campaign promoting health and wellbeing
P7- Analyse the success of a campaign promoting health and wellbeing
Laura Palmer
Christy Gates- Teacher
,P6- Plan and carry out a small campaign
Aim Healthy diet. To inform students about the
importance of eating five portions of fruit and
vegetables a day and make them aware of
ways, in which, they can do this in their daily
diet.
Objective To promote healthy eating and make
individuals more aware of the effects of poor
diet. Understand the risks to health associated
with a poor diet. Understand the link of having
a poor diet, to heart disease and some cancers.
Understand the meaning of the 5 a day portion
indicator on food labels.
Understand the quantities of fruit and
vegetables in a portion as recommended.
Promoting self-esteem and empowerment in
order to change beliefs and behaviours.
Target audience Adolescents and young adults, up to the age of
24.
Context One-to-one with a minimum of 10 participants
Choice of approach Educational approach giving people knowledge
and understanding enabling them to make their
own diet choices. The aim of this approach is
‘to empower individuals by giving them
information and facts so they can make
informed decisions.’ (Ferreiro Peteiro et al.,
2016) Fear tactic as I am going to explain the
possible effects of poor nutrition on an
individual’s health. The fear tactic is an
approach that the media uses to induce fear
into individuals about some of the behaviours
that they may have.
Choice of media Poster
Measurable outcomes Pre and post-campaign questionnaires
Evaluation My campaign met the aims and objectives that I
wanted it to meet. Some people have now
become aware of some nutritional deficiencies
that may arise due to not having a balanced
and varied diet.
, P7- Analyse the success of a campaign promoting health and wellbeing
Aims and objectives
The aims and objectives I set out before the campaign were to promote healthy eating and make
individuals more aware of the effects of poor diet.
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