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Summary Essay Plan - "Outline and evaluate the theory of planned behaviour" $3.88
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Summary Essay Plan - "Outline and evaluate the theory of planned behaviour"

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Psychology essay plan tailored to suit the AQA A-level Specification A syllabus. The essay plans are colour coded to make revision slightly more interesting. The essay plans are broken down into A01 and A02 criteria. The A02 criteria has been broken down into research, approach, issue/debate. R...

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  • March 19, 2016
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  • 2014/2015
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By: msakhon4 • 2 year ago

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THE THEORY OF PLANNED
BEHAVIOR
AO1-
HOW THE THEORY OF PLANNED BEHAVIOUR CAN BE USED TO PREVENT
ADDICTION
  Proposed by Ajzen (1989)
  Cognitive theory about factors that lead to a person’s decision to engage in an
addictive behaviour.
  A person’s intention is influenced by:
 BEHAVIOURAL ATTITUDES – if they have a negative belief about the addiction it
won’t be initiated + if they already have an addiction they need to change the way
they think about it. EXAMPLE – showing shocking images of lungs before + after
smoking may change a person’s attitude to smoking.
 SUBJECTIVE NORMS – includes:
 INJUNCTIVE NORMS – what significant others feel. EXAMPLE – adverts with
doctors explaining the dangers of the addiction could may people reconsider
initiating the addictive behaviour.
 DESCRIPTIVE NORMS – what other people in general are doing. EXAMPLE –
Stoptober – may make it easier to stop if everyone else is quitting the
addiction (smoking)at the same time.
 PERCIEVED BEHAVIOURAL CONTROL – the more control an individual feels they

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