Dit document bevat een exportplan van een fictieve fietsenfabrikant die wilt zijn verkoopactiviteiten wilt uitbreiden naar Portugal. Onderwerpen die in dit verslag uitvoerig onderzocht zijn onder andere:
Het segmenteren van de markt en het kiezen van een doelgroep, positionering, marktentreestrate...
Joshua Koel
Logistiek 3D
Hogeschool Inholland Haarlem
Afstudeerrichting Logistiek
Marlies
7-2-2021
, Titelpagina
Onder begeleiding van: Marlies
School: Hogeschool Inholland Haarlem
Opleiding: Bachelor Business Studies, voltijd
Klas: HABSKJ3D
Onderwijseenheid: OE33: Internationale Strategische Marketing
Studenten: Joshua Koel
Inleverdatum: 7-2-2021
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