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COMM205 SUMMARY CHAPTER 7 AND 11

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COMM205 SUMMARY CHAPTER 7 AND 11 FROM COMMUNICATING FOR RESULTS

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  • December 13, 2022
  • 4
  • 2022/2023
  • Summary
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Class 4 – Chapter 7 and 11 (Routine and Goodwill Message, Informal Reports)

Effective Goodwill Messages are…

 Personal: include specific details
 Prompt: send them immediately after hearing the news
 Spontaneous, short, and sincere: avoid cliches; imagine what your reader would like to
hear

Goodwill message should not be:
 Mechanical

What is true about writing letter of sympathy?
 The message should be brief and offer condolences in the opening

What is not an example of a goodwill message?
 A proposal. Thank you letters, letters of congratulations, and letters of sympathy are
examples of goodwill messages.

What are the three elements of effective goodwill messages?
 Should be personal, prompt, spontaneous, short and sincere

What are the three most common types of goodwill messages?
 Thank-you letters, letters of congratulations, and letters of sympathy

***Goodwill messages should be personal, prompt, spontaneous, short and sincere.
*The appearance of a document is a reflection of the professional standards of the writer and
the organization to which it belongs

!!!Factors in Successful Reports!!!

 Content: Write with aims, objectives, main message in mind
o Weight information according to purpose of report
o Include information that reader needs for action-taking + decision-making, but
never manipulate facts and findings
o Take reader’s needs into account when selecting background information
o Use logical organization (chronological, by level of importance or relevant
categories)
 Clarity: Edit for simple, concise sentence with correct grammar, punctuation and
spelling
o Guide reader through your discussion with transitions, headings and topic
sentences
o Cite sources

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