WGU-C464 Intro to Communication - Module 6 to 8 Exam with Complete Solutions

Informative Speech - ANSWER-Presentation designed to (a) create, (b) further, or (c) alter the audience's factual beliefs about a topic. In other words, informative presentations have three primary goals.Examples: Briefings, lectures, instructional. Persuasive Speech - ANSWER-Speech that advocates a particular position and attempts to influence listeners to adopt one particular belief or course of action over another because it is superior. The Goals of an Informative Presentation - ANSWER-1- Communicate information that is new knowledge for audience members. 2- Further existing knowledge. 3- Update outdated information or change listeners' factual understanding of a topic. Instructional Presentation - ANSWER-Type of presentation that is designed to provide listeners with in-depth knowledge on a particular topic. Brief Report - ANSWER-Represents a highly structured overview of very specific information for the intended audience. An effective briefing is to the point and features only necessary facts that a particular audience needs at that point in time. Training - ANSWER-Type of presentation that is designed to instruct participants, typically in a work-related setting, how to complete a task accurately. Persuasion - ANSWER-Activity that "involves symbolic communication between two or more persons with the intent to change... attitudes, beliefs, and/or behaviors of the receiver[s]". Attitude - ANSWER-Refers to an individual's consistent feelings of like or dislike toward a particular object, person, concept, or idea Belief - ANSWER-Pertains to an individual's perception of the truth, or the existence or falsity of something. Behavior - ANSWER-Overt physical action. Behavioral Intention - ANSWER-An individual's expectation or plan that he or she will behave in some particular way. Definitional Speech - ANSWER-Speech that argues about the basic identification or classification of a particular thing. In essence, you are arguing that X is or is not Y because of particular evidence, reasons, or rules. Factual Speech - ANSWER-Speech that argues about the basic identification or classification of a particular thing. In essence, you are arguing that X is or is not Y because of particular evidence, reasons, or rules. Policy Speech - ANSWER-Speech that describes a certain social or political problem and then seeks to lay out the specifics of a solution to that problem. Value Speech - ANSWER-Speech that argues the virtue, accuracy, and soundness of a particular judgment. This judgment will always be based on an underlying principle or value, such as what is right, just, beautiful, peaceful, generous, equitable, etc. Demonstration - ANSWER-Presentation that gives how-to advice to an audience relative to a particular topic or activity, and it involves some physical depiction of the subject. Psychological reactance theory - ANSWER-Theory that says persuasive messages threaten an audience's feeling of freedom to think, believe, and act as they wish. This threat is one of the primary explanations for why people resist influence messages. Agreeable Audience - ANSWER-An audience that agrees with the speaker's position. Disagreeable Audience - ANSWER-An audience that disagrees with the speaker's position. Neutral Audience - ANSWER-An audience who is uninformed about the issue, is confused about it, or does not see how taking action either way will benefit them Monroe's Motivated Sequence Steps - ANSWER-Step 1: Capture the Audience's Attention Step 2: Identify Problems or Unfulfilled Needs Step 3: Propose a Solution That Satisfies the Problem(s) (or need) Step 4: Help the Audience Visualize What Satisfaction Will Mean for Them Step 5: Give Your Audience an Action Plan Persuade Neutral Audience - ANSWER-a. Establish why they should decide. Make the issue relevant to them. b. Explain your position and why you have adopted it. c. Establish common ground and similarity with your audience. Persuade Disagreeable Audience - ANSWER-a. Do not expect a radical change all at once. b. Establish some common ground.