1. introductie
2. het ondernemingsplan
3. het BMC
4. markerting en het marketingplan
5. het financieel plan
6. hoe starten?
7. vennootschapsvormen & financieringsbronnen
8. cases en voorbeelden
,Inhoudsopgave
1 Introductie.................................................................................................................................................. 3
1.1 Introductie......................................................................................................................................................3
1.2 Keuzetraject ondernemerschap.....................................................................................................................3
1.3 Wat is ondernemen?......................................................................................................................................3
2 Het ondernemingsplan................................................................................................................................ 5
2.1 Waarom een plan?.........................................................................................................................................5
2.2 Het ondernemingsplan...................................................................................................................................6
2.3 Het belang van USPs....................................................................................................................................10
2.4 Mijn startup(s)..............................................................................................................................................10
3 Het BMC................................................................................................................................................... 11
3.1 Waarom een BMC?......................................................................................................................................11
3.2 BMC basics...................................................................................................................................................11
3.3 Pivoteren......................................................................................................................................................13
3.4 Oefenen........................................................................................................................................................14
4 Marketing en het marketingplan............................................................................................................... 15
4.1 Wat is marketing?........................................................................................................................................15
4.2 Het marketingproces....................................................................................................................................15
4.3 Het marketingplan.......................................................................................................................................17
4.4 Het communicatieplan.................................................................................................................................18
4.5 Hoe kennen?.................................................................................................................................................20
5 Het financieel plan.................................................................................................................................... 21
5.1 Wat is een financieel plan?..........................................................................................................................21
5.1.1 Waarom een financieel plan?...............................................................................................................21
.......................................................................................................................................................................21
5.1.2 Wettelijke verplichtingen.....................................................................................................................22
5.2 Onderdelen financieel plan..........................................................................................................................22
5.2.1 Investeringsplan....................................................................................................................................23
5.2.2 Financieringsplan..................................................................................................................................23
5.2.3 Cashflow overzicht................................................................................................................................24
5.2.4 Projectie resultaatberekening..............................................................................................................25
5.3 Break-even analyse......................................................................................................................................25
6 Hoe starten?............................................................................................................................................. 28
6.1 Wat heb je nodig?........................................................................................................................................28
6.2 Stappenplan.................................................................................................................................................29
6.2.1 Ondernemingsplan...............................................................................................................................29
6.2.2 Kies je locatie........................................................................................................................................29
6.2.3 Ondernemingsvorm..............................................................................................................................29
6.2.4 Zichtrekening........................................................................................................................................29
, 6.2.5 Oprichting (vennootschap)...................................................................................................................29
6.2.6 Ondernemingsnummer........................................................................................................................29
6.2.7 Activeer je BTW-nummer.....................................................................................................................29
6.2.8 Sociaal verzekeringsfonds.....................................................................................................................30
6.2.9 Ziekenfonds...........................................................................................................................................30
6.2.10 Na de start..........................................................................................................................................30
6.3 Wie kan je helpen?.......................................................................................................................................31
, 1 Introductie
- Introductie en praktische info
- Keuzetraject ondernemerschap
- Wat is ondernemen?
1.1 Introductie
Doel van het vak
- Inleiding tot ondernemen en ondernemerschap
- Inzicht geven in ondernemingsplannen
- Overzicht, basis
- Jullie warm maken om zelf te ondernemen!
1.2 Keuzetraject ondernemerschap
Algemene introductie, de basics
studenten warm maken om zelf te ondernemen
1.3 Wat is ondernemen?
= het zelfstandig creëren van waarde op regelmatige basis
In eigen naam, in naam van vennootschap/vereniging
Kopen/verkopen, maken, voorzien,…
Economische waarde product/dienst
Alles kan
- Groot of klein
- Alleen of samen
- Hoofdberoep of bijberoep
- Gericht op winst of niet
- Alle mogelijke sectoren, industrieën, niches,…
The benefits of buying summaries with Stuvia:
Guaranteed quality through customer reviews
Stuvia customers have reviewed more than 700,000 summaries. This how you know that you are buying the best documents.
Quick and easy check-out
You can quickly pay through credit card or Stuvia-credit for the summaries. There is no membership needed.
Focus on what matters
Your fellow students write the study notes themselves, which is why the documents are always reliable and up-to-date. This ensures you quickly get to the core!
Frequently asked questions
What do I get when I buy this document?
You get a PDF, available immediately after your purchase. The purchased document is accessible anytime, anywhere and indefinitely through your profile.
Satisfaction guarantee: how does it work?
Our satisfaction guarantee ensures that you always find a study document that suits you well. You fill out a form, and our customer service team takes care of the rest.
Who am I buying these notes from?
Stuvia is a marketplace, so you are not buying this document from us, but from seller sitseoomen. Stuvia facilitates payment to the seller.
Will I be stuck with a subscription?
No, you only buy these notes for $4.88. You're not tied to anything after your purchase.