International Business(external factors and cultural differences)- Assignment 2
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Course
Unit 5- International Business
Institution
PEARSON (PEARSON)
Edexcel BTEC Level 3 National Diploma (Unit 5). This assignment contains PESTLE Analysis for William King ltd. William King trading internationally - India and China.
, BTEC Level 3 National Diploma in Business Unit 5
Contents
Introduction........................................................................................................................................................................ 3
Introduction to William King...........................................................................................................................................3
External factors William king needs to consider.................................................................................................................3
Trading internationally (influence of the internet).............................................................................................................4
International payment methods.........................................................................................................................................5
Conducting an analysis of William Kings external business environment...........................................................................5
Investing Cultural Factors...................................................................................................................................................7
Cultural Factors relevant to India........................................................................................................................................8
Cultural factors relevant to China.....................................................................................................................................10
2
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