usiness economics, also called Managerial Economics as a field in applied economics uses economic theory and quantitative methods to analyze business enterprises and the factors contributing to the diversit organizational structures and the relationships of organizations with labour, Capital ,land...
Definition Of Business Economics Commerce.
Business economics, also called Managerial Economics as a field in applied economics
uses economic theory and quantitative methods to analyze business enterprises and the
factors contributing to the diversity of organizational structures and the relationships of
organizations with labour, Capital ,land ,taxes international trade and product markets.
Managerial Economics consists of that part of economic theory which helps the business
manager to take decisions. Business involves decision-making. Decision making means
the process of selecting one out of two or more alternative courses of action. Economic
theories help to analyze the practical problems faced by business organizations.
Business economics integrates economic theory with business practice. It is a special
branch of economics that bridges the gap between economic theory and business
management. It deals with the use of economic concepts and principles for decision
making in a business unit. It is called Business Economics or Economics of the
organizations. Every business is operated by some resources and these are limited .
Business economics tells the techniques about how to utilize resources for maximum
satisfaction . Both micro and macro economics tools are used in business economics .
But micro economics are so related to business economics because for effective
operating of business , micro economics helps to optimize demand , production and
price and factor price theories.
DEFINITION OF BUSINESS ECONOMICS
In simple words, business economics is the discipline which helps a business
manager in decision making for achieving the desired results. In other words, it deals
with the application of economic theory to business management.
According to Spencer and Siegelman, Business economics is “the integration of
economic theory with business practice for the purpose of facilitating decision-making
and forward planning by management”.
According to Mc Nair and Meriam, “Business economics deals with the use of
economic modes of thought to analyses business situation”.
From the above said definitions, we conclude the following objectives of business
economics:
1) Explanation of nature and form of economic analysis
, 2) To apply economic concepts: and principles to solve business problems
3) Spell out the relationship between Managerial Economics and other disciplines
outline the methodology of managerial economics.
4) To make overall development of a firm.
5) To minimize risk and uncertainty
6) To help in demand and sales forecasting.
7) To help in operation of firm by helping in planning, organizing, controlling etc.
8) To help in formulating business policies.
9) To help in profit maximization.
NATURE OF BUSINESS ECONOMICS
Managerial Economics and Business economics are the two terms, which, at times have
been used interchangeably. However, the term Managerial Economics has become more
popular and seems to displace progressively the term Business Economics. Business
economic seeks to establish rules which help business organizations attain their goals,
which indeed is also the essence of the word normative. However, if the firms are to
establish valid decision rules, they must thoroughly understand their environment. This
requires the study of positive or descriptive theory.
SCOPE OF BUSINESS ECONOMICS :
As regards the scope of business economics, no uniformity of views
exists among various authors. However, the following aspects are said to
generally fall under business economics.
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