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DTM3704 ASSIGNMENT 1 SEMESTER 1 2023
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2/7/23, 11:10 AM Assessment 1: Attempt reviewMENU
Dashboard / My courses / DTM3704-23-S1 / Welcome Message / Assessment 1
Started on Tuesday, 7 February 2023, 11:03 AM
State Finished
Completed on Tuesday, 7 February 2023, 11:09 AM
Time taken 6 mins 7 secs
Marks 11.00/15.00
Grade 73.33 out of 100.00
Question 1
Correct
Mark 1.00 out of 1.00
Barcelona, a sustainable destination
Tourism keeps on growing in many cities around the world, including Barcelona. If you ask someone to define Barcelona in a word, it would
be tourist mecca. Since 1992 Barcelona ranks as one of the most attractive cities in the world for travellers. It is known for its great cultural
heritage, gastronomy, sport-Barca, the parcGuell, the Sagrada Familia, its beaches, the climate and way of life. But tourism also has some
negative impacts, especially on the environment. For this reason, the city council has implemented a series of measures to counter the
negative impact of tourism and to return the city to its residents.
Xavier Font, professor of sustainable marketing at the University of Surrey in Great Britain, warns that “cities often begin to manage the
impact of tourism only when it is too late”, and that “unlike visitors to beach destinations and natural parks, city tourists use the same
infrastructure as the locals”. He proposes measures for sustainable tourism that does not hinder daily life in the city and that it benefits its
residents: “It is convenient to attract tourists for out-of-city escapes, which means less burden for the urban infrastructure. It is also
important to attract customers that behave more like locals”.
Those who visit Barcelona for the first time go to the Sagrada Familia, but those who visit it for the umpteenth time – among which the
French stand out – favour the less-known suburbs. It is also advisable to reduce seasonality by emphasising activities that can be done in
winter or in non-peak times and offering products and services produced locally.
Tourists give a high score (8.7) to the city and highlight the architecture, culture, entertainment and restaurants. On the negative side they
complain that prices are too high. Tourists also object to the massification of tourist zones and monuments.
Nonetheless, overnight stays in hotels rose 5.5% last year, reaching 19.5 million. There was a significant increase in the number of airport
passengers (11.2% or 44.1 million tourists) and cruise ships arriving in the port of Barcelona (5.6% or 206 million tourists).
Some 86.7% of Barcelonans think that tourism benefits their city. According to the 2016 tourism activity report, the percentage of residents
calling for a limit on the number of tourists (48.9%) for the first time exceeded that of those who are against such a restriction (47.5%).
Planning (especially for a large city such as Barcelona) involves establishing a vison, mission, goal and objectives through the efficient and
appropriate use of resources available now and in the future. Specific planning approaches are followed in the tourism industry. One of them
is …
A. management planning
B. directional planning
C. visionary planning
D. project planning
Your answer is correct.
The correct answer is:
visionary planning
https://mymodules.dtls.unisa.ac.za/mod/quiz/review.php?attempt=6616206&cmid=635204 1/11
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