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This document contains quality content for Tourism in a Practical Work Context III students
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c) Business plan:Mission statement:
AdventureRise is dedicated to providing our customers with the best possible experiences in the world
of adventure travel and outdoor activities. We strive to provide our customers with the highest quality
of service and the most memorable experiences that will last a lifetime. We are committed to creating a
safe and enjoyable environment for our customers, and to providing a variety of activities and
experiences that will challenge and excite them. We strive to be the leader in adventure travel and
outdoor activities, and to provide our customers with the best possible experiences.
Vision statement:
The vision for AdventureRise is to become the premier adventure tourism company in the world. We will
provide our customers with the highest quality, most unique and exciting adventure experiences
available. We will strive to exceed our customers’ expectations by providing them with the most
memorable experiences possible. Our goal is to create a brand that is synonymous with adventure and
travel, and to be the first choice for those seeking an adventure of a lifetime. We will offer a wide variety
of activities, ranging from extreme sports and nature excursions to cultural and educational experiences.
We will strive to build relationships with local communities and businesses to ensure our customers
have the best possible experience. We will also work to promote sustainable tourism practices and to
protect the environment. We will strive to be a leader in the adventure tourism industry, offering our
customers the best and most unique experiences available.
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