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BMKCON week 2 les 1 H5 en H6
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BMKCON week 2 les 1 H5 en H6
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De Contentmaker week 2,CONTENTMAKER / HOORCOLLEGE 2
H5 BOODSCHAP EN H6
ZUURSTOF VOOR JE
STRATEGIE
WEEK 2 | BLOK 1 | LES 1 | H5 EN H6| 2022
Docent Mark Molewijk
,WEEK 1 BLOK 1 LES 1 BMKCON HC H1 Waarom contentmarketing?
HC H2 Customer journey
LES 2 BMKCON HC H3 Doelstellingen en KPI’s
HC H4 Klantinzichten
BLOK 2 LES 1 BMICON WC H1 en H2
LES 2 BMICON WC H3 en H4
WEEK 2 BLOK 1 LES 1 BMKCON HC H5 Boodschap
HC H6 Zuurstof voor je strategie
LES 2 BMKCON HC H7 Contentformats
HC H9 Distributie
BLOK 2 LES 1 BMICON WC H5 en H6
LES 2 BMICON WC H7 en H9
WEEK 3 BLOK 1 LES 1 BMKCON HC H10 Contentkalender
LES 2 BMKCON Tentamentraining
BLOK 2 LES 1 BMICON WC H10 en content maken
LES 2 BMICON Content maken
, NB
• Werkcolleges: 50-60% opdrachten? Rest thuis. 20
contacturen, 20 thuiswerken
• Verdeel taken mbt groepsopdrachten
• Boek: hfst, volg inhoud lessen / PPT / toetsmatrijs
• Vlg week: hfst 10 (kort) en tentamentraining via
socrative.com in auditorium
• Vragen nav vorige les?
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