Dit is een strategisch plan voor royal caribbean (transport bedrijf) tussen 2023 en 2025. Hierin worden keuzes gemaakt voor de toekomst die gebaseerd is op literatuur. In dit strategisch plan komen de volgende onderwerpen aan bod:
Trends en ontwikkelingen
Regelgeving
Commercie
Duurzaamheid
Thyra Lorrier
1B
Transport management
Karen van Wermeskerken – den Boer
8 juni
1
, Inhoud
Inleiding..................................................................................................................................................3
Hoofdstuk 1, Trends en ontwikkelingen.................................................................................................4
1.1 Technologie..................................................................................................................................4
1.2 Sociaal cultureel............................................................................................................................4
1.3 Demografisch................................................................................................................................4
Hoofdstuk 2, Regelgeving.......................................................................................................................5
2.1 CLIA...............................................................................................................................................5
2.2 Regulering van de cruise industrie................................................................................................5
2.3 Veiligheid op zee...........................................................................................................................5
Hoofdstuk 3, Commercie........................................................................................................................6
3.1 Revenue management..................................................................................................................6
Hoofdstuk 4, Duurzaamheid...................................................................................................................7
4.1 Save the Waves.............................................................................................................................7
4.2 Duurzaam toerisme......................................................................................................................7
4.3 Energie- en luchtemissies.............................................................................................................7
Hoofdstuk 5, Aanbevelingen..................................................................................................................7
5.1 Trends en ontwikkelingen.............................................................................................................8
5.2 Regelgeving...................................................................................................................................8
5.3 commercie....................................................................................................................................8
5.4 duurzaamheid...............................................................................................................................8
Bibliografie.............................................................................................................................................8
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