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Business management Royal Caribbean

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Beschrijven, analyseren en reactie geven op een bestaand bedrijf in de transportsector, dit geval Royal Caribbean. Doel van deze opdracht is het beschrijven van en het analyseren van de huidige situatie van een organisatie, teneinde aan de hand daarvan reactie te kunnen schrijven over hoe de organ...

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  • March 13, 2023
  • 8
  • 2022/2023
  • Essay
  • Unknown
  • 7-8

1  review

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By: lakeishaaotto • 7 months ago

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Royal Caribbean
Business management




Thyra Lorrier
682521
TMN1B
Business management
8 juni 2022




1

, Inhoud
Inleiding..................................................................................................................................................2
Interne omschrijving...............................................................................................................................3
Missie & visie......................................................................................................................................3
7s model.........................................................................................................................................3
Externe beschrijving...............................................................................................................................4
DESTEP................................................................................................................................................4
Technologie....................................................................................................................................4
Sociaal cultureel.............................................................................................................................4
Concurrentie analyse..........................................................................................................................4
5 krachtenmodel van Porter...............................................................................................................4
Analyse...................................................................................................................................................5
SWOT..................................................................................................................................................5
Confrontatie-matrix............................................................................................................................5
Reactie....................................................................................................................................................5
Bibliografie.............................................................................................................................................6
Bijlage.....................................................................................................................................................6
Concurrentie analyse..........................................................................................................................6




Inleiding
Royal Caribbean is s' werelds tweede grootste cruiseline operator, na Carnival Corporation. De
maatschappij heeft wel de grootste cruiseschepen ter wereld in vloot, de oasis of the seas, allure of


2

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