Exam (elaborations)
IAB Digital Sales Training| 334 QUESTIONS| WITH COMPLETE SOLUTIONS
- Course
- IAB
- Institution
- Liberty University
cost per thousand (CPM) Formula correct answer: Cost X 1000 / Impressions set cost for 1000 impressions delivered Cost Per CLick (CPC) Forumula correct answer: Cost / Clicks Effective Cost Per Thousand (eCPM) Formula correct answer: Total Cost / Total Impressions X 1000 Click Through...
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