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Managing Enterprise in the 21st Century (BMSW4006_LON)

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Managing Enterprise in the 21st Century (BMSW4006_LON)

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  • March 26, 2023
  • 11
  • 2021/2022
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Student Name:

Student ID: 00000000

Module Title: Managing Enterprise in the 21st Century



1.0. Introduction

With this report, I would like to show my understanding and what I learned in the course
regarding business plans. I will write about the development I realized in my personal skill
that would relieve me of self-employment opportunities in the future.

The current study is about making a business plan for Natural Juices named NES (Natural
Energy Safe).

I would like to start this report by telling that I consider it an excellent privilege to be given
this opportunity to be a part of this report. This report will help me in my career by
enriching my knowledge in the sphere of entrepreneurship. Will give me a totally new
perspective of looking at the business world. The main aim of this report is to think and
analyse the module Managing Enterprise in the 21st Century and how this will help me to
develop my business.

Business plan production is the most important and decisive part of any business or
enterprise.

The business plan can be of different sizes and structures, improvement or deterioration in
the product or quality, extension or reduction of the business, for good goals of a business
plan, needs a separate and idealized plan for a successful business. Business is to be a
system where items and services are transposed between parties and economics.

This written business plan contains the next steps. Introduction, Marketing Analysis,
Marketing and Sales, Pricing of the Products and Services, Swot Analysis, Pestle Analysis
and Conclusion.



2.0. Executive Summary

NES Juice Company is a start-up juice business. Will offer a diversity of natural and fresh,
and whole ingredients to make freshly made juices. Our natural juices are a perfect start-up
for every day and it is a useful and healthy supplement to any person’s normal diet provided,
they are taking all the natural benefits from the fruits that are made with vitamins and

, minerals. Understanding the importance of a natural fresh diet such us sometimes it is very
hard to have all of these recommended servings of fruits.

Helping to consume natural juices are necessary recommended vitamins and minerals to
maintaining a healthy and balanced lifestyle. The request has particularly grown faster in
economies, as industrial growth has transported into larger urbanization, from each person
higher incomes and enlargement in the size of the middle class. We are the top fruit juice
drink brand because we do not sell only various fruit juice, we will also enlist in the sale of
our license and offer consulting services according to our area of business.

Our object will be adjusted to fit within the ideas we have of how a top fruit juice production
company should look like. When it comes to hygiene, we have set up the plans, processes,
and structures in order that will secure that we are always at the top of our products.

Besides, the fruit juice production business is a really valuable business and it is open for
any ambitious entrepreneur to come and establish their own business. Choose to start on a
small scope or you can choose to start on a large scope exporting your juice all around the
United Kingdom and worldwide.

Moreover, the newest menu will offer a position as a meal replacement, such as smoothie
bowls and meal replacement smoothies, we expect to get customers increasing requests for
different and customizable options.



3.0. Marketing Analysis

The idea of the natural and functional advantages of juice consummation is increasing and in
return, increasing the request for fruit juices. The Juice market is suddenly leaded by rising
customer requests for healthy products, chaotic lifestyles, changing nutrition samples,
improving standards of living, and items innovations.

If you are familiar with what people eat and drink and their general health, you will agree that
nowadays, a pile of people is starting to switch from soft drinks or carbonated drinks to fresh
fruit drinks because of health profit. In fact, the sale of smoothie machines making fruit juice
and as well juicers has increased exceptionally. Most people now think it is a duty to own a
juicer or smoothie-making machine at home and also to start teaching their kids to choose
fresh juice and smoothie over carbonated drinks.

This business provides a weariful insight for placement of running a fruit juice business.
Requirements such as land, construction, raw material, work, machinery requirement,
production process, usefulness requirement, total capital investment, operating costs, prices,

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