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MNE3702 EXAM PACK 2023
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MNE3702 EXAM PACK 2023
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MNE3702EXAM PACK
2023
QUESTIONS
AND
ANSWERS
, MNE3702/201/1/2020
CONTENTS
1 INTRODUCTION ......................................................................... 3
2. FEEDBACK ON ASSIGNMENT 01 ............................................. 3
3 FEEDBACK ON ASSIGNMENT 02 ........................................... 11
5 EXAMINATION GUIDELINES ................................................... 25
6 CONCLUDING REMARKS ........................................................ 26
2
, MNE3702/201/1/2020
1
2 1. INTRODUCTION
Dear Student
Well done on getting this far. We hope that you have enjoyed the Corporate
Entrepreneurship journey so far.
The purpose of this tutorial letter is to provide you with feedback on Assignments 01
and 02 as well as provide information regarding the examination.
2. FEEDBACK ON ASSIGNMENT 01
Although there will be no multiple-choice questions in the examination, the following
clarities do form a vital part of the learning process. Read these comments carefully
and compare them with the reasoning in your answers to the questions.
QUESTION 1
The correct answer is 1. Refer to page 8 in Kuratko et al (2011).
Heraclitus’ quote “nothing endures but change” is most relevant in today’s business
environment. The quest for competitive advantage requires that companies and the
managers within them continually reinvent themselves. Kuratko et al (2011:8) believe
advantage derives from five key company capabilities, namely adaptability (the
capability in question), flexibility, speed, aggressiveness, innovativeness.
QUESTION 2
The correct answer is 2. Refer to pages 17 to 18 in Kuratko et al (2011).
Statements a and d are incorrect. Delegation (not collaboration) takes the form of
creating semi-autonomous product divisions and strategic business units. Therefore
statement a is incorrect. When companies simplify structures and procedures,
3
, MNE3702/201/1/2020
reduce head office staff, reassign staff experts, create matrix structures and
emphasise innovative projects involving cross-functional teams, growth through
collaboration takes place; it is not growth through coordination. Therefore statement
d is incorrect. Both statements b and c on start-up and early growth and growth
through direction respectively are correct, therefore the correct answer is option 2 (b
and c).
QUESTION 3
The correct answer is 3. Refer to pages 23 to 24 in Kuratko et al (2011).
Options a and d are both statements which do not indicate necessarily that any
entrepreneurial behaviour is taking place within Microsoft, therefore these two
statements are incorrect in light of this question. Whereas, statements b and c both
indicate that some form of entrepreneurial behaviour could be taking place within the
company. For instance, with a team of experts in search of new ideas (statement b)
and billions of dollars spent on research and development (statement b) an
entrepreneurial environment within the corporate is evident. Therefore option 3 (b
and c) is correct.
QUESTION 4
The correct answer is 4. Refer to pages 37 to 39 in Kuratko et al (2011).
When the layman on the street is asked about ‘entrepreneurship’, often start-up
entrepreneurship comes to mind. Many do not consider the concept corporate
entrepreneurship and its importance in innovation within a company. While corporate
entrepreneurship shares many similarities with start-up entrepreneurship, these two
types of entrepreneurship also possess very unique differences (therefore statement
b is incorrect). A summary of these differences are displayed in Table 2-2 on page 38
of the prescribed book. As a quick reference to the differences, one will learn that
rather major differences can be found with job security (b), ownership of the concept
(d) and the potential for scale and scope (e). Option c represents a similarity of the
two types of entrepreneurship where both are driven by an individual champion.
Therefore, option 4 (b, d and e) is the correct answer.
4
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