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Summary Business strategies basics

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Maslow's hierarchy of needs, sustainable development, set of stakeholders, social sustainability, economic sustainability, cultural sustainability, environmental sustainability

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  • May 5, 2023
  • 3
  • 2021/2022
  • Summary
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Sustainable business strategies, quarter 3
Exam:
 Final report and presentation.
 Group assignment:
- specific requirements (evaluation criteria) are posted on Blackboard (look at the
rubrics).
- Report on a small medium enterprise (SME)

Week 1:




You can say in that in the sixties the Piramid of Maslow was climbed. The first two layers
were left for the upper three layers.

1972: the limits to growth, report of the Club of Rome.
1987: our common future, aka The Brundtland Report.
2015: UN formulate the 17 SDG’S.
2020: even Larry Fink (CEO blackrock) talks about ESG.




What is sustainability now?
It is not only about climate change, but also about poverty, hunger, education, equal rights
etc.




Why is the sustainability important for companies?

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