Exam (elaborations)
NRF Rise-Up Retail Certification {Vocabulary}
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NRF Rise-Up Retail Certification {Vocabulary}
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NRF Rise-Up Retail Certification {Vocabulary}a positive attitude - optimistic, positive, and encouraging state of mind
account takeover - account login information is stolen and accessed
illegally
accountable - to be responsible for your own actions
active listening - a structured form of listening and responding that
focuses the attention on the speaker
adaptability - be open to, and ready for, frequent change and adjust
quickly
advertising - the activity of producing paid advertisements for
commercial products and services
allocation - distributing merchandise from the manufacturer to a
retailer's locations
Americans with Disabilities Act - prohibits employers from
discriminating against qualified individuals with disabilities
anti-theft methods - practices to manage and minimize deliberate
preventable losses
asset protection - the department responsible for reducing waste,
breakage, or theft, and increase safety (also referred to as loss prevention)
attitude - a way of thinking or feeling about something that is usually
reflected in behavior
audio ads on podcasts - an advertising strategy in which retailers use
podcast-digital audio-messages to advertise their merchandise
,automated fraud - theft of credit card information or randomly
generated card numbers and CVV codes which bots use to place multiple
orders
available inventory - the number of units within the total inventory that
are available to sell (on-hand inventory)
average customer spend - the average amount a customer spends during
a store visit
average sale - the total of all sales divided by the number of transactions
barcode - a machine-readable series of parallel lines, used in retail to
create a unique item identifier
bonuses - monetary incentives given to employees for great
performance
broadcast advertising - commercials produced for television, radio, or
movie screens
bundle pricing - when multiple products and/or services are sold
together for a lower retail price to create the perception of value
buying - the branch of retail responsible for selecting and purchasing
merchandise.
card fraud - when a debit or credit card are used illegally
carton handling - unloading and labeling cartons and pallets received
from manufacturers or other suppliers
cash transactions - when cash is the form of payment
checks - written, dated, and signed instrument that directs a bank to pay
a specific sum of money to the bearer
closed-circuit cameras - security cameras that are used to watch areas of
the store, on the sales floor and in other locations
, COGS (cost of goods sold) - direct costs associated with production of a
product
commission - a percentage of sales is given to sales associates as a part
of their wages
company and store-level goals - sales goals based on the previous year's
performance used to determine the amount of inventory and sales needed
company discounts - product discounts offered as additional
compensation and facilitate employee engagement
company website - a website that represents a retailer on the Internet
compensation - what a company gives its employees in exchange for
their work
competitive pricing - a pricing strategy in which retailers set their prices
taking into account the competition
competitors - businesses with similar products and/or services that
compete for the same customers
corporation - a business that has shareholders through publicly-traded
stock, and usually has centralized decision-making
cost - the amount of money paid by a retailer to the manufacturer or
supplier for an item
crew trainer - an experienced associate who will train new team
members and assist other crew members
cross-selling - recommending additional products that complement a
customer's purchase
customer satisfaction - how happy customers are with a company's
products, services, and capabilities
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