Understanding Globalisation and detailing the forces that drive globalisation and consider the phases of globalisation. Also Consider the positive and negative aspects of globalisation as well as how globalistion impacts global business
Session 2
Globalisation – the Background
Caroline Morrison
c.morrison@ulster.ac.uk
,Overview
• Globalisation and technological advances have altered the
international business landscape more than any other trends.
• Globalisation refers to the interconnectedness of national economi
and the growing interdependence of buyers, producers, suppliers,
governments around the world.
• Globalisation allows firms to view the world as one large marketpla
for goods, services, capital, labour, and knowledge.
, Learning Outcomes
Define globalisation
Detail the forces that drive globalisation and consid
the phases of globalisation.
Consider the positive and negative aspects of
globalisation.
How does globalistion impact global business
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